Diamond Announces Top Sales for October 2019

X-Men Drive Super-Heroes to
Overall Gains in Comic Shops

The X-Men have been super popular with super-hero fans for over 4 decades.  Dedicated X-Men fans kept buying the comics even when they admitted “It hasn’t been very good for years”.  But not every fan is that hardcore.  Many fans dropped the X-books when they felt they “stopped being good”, but the Jonathan Hickman led relaunch seems to have rekindled the love of X-Men in dedicated fans, lapsed fans, and even new readers.

We follow that up with 3 event books, Absolute Carnage #3, a DCeased tie-in “A Good Day to Die”, and Harleen #1 a new Batman Universe tie-in.

The new X-Men #1 was the top seller in October, outselling the #6 issues of House/Powers of X that immediately preceded it, showing once again that comic shops and super-hero fans love things with a big #1 on the cover.  A bunch of new #1s are rounding out the relaunched X-Men Universe at Marvel, starting with Marauders #1 that came in at #10 on the top 10, making it 4 of the top 10 for X-Men books.  Marvel grabbed 4 more of the top 10 with Amazing Mary Jane #1, Absolute Carnage #4, Ghost Rider #1, and Immortal Hulk #25, giving Marvel 8 of the top 10 slots.

Making the month rarer, neither of the 2 issues of perennial fan favorite Batman made the top 10, DC’s sole entry into the top 10 being The Joker: Year of the Villain #1 (one shot) in slot #5, Batman adjacent and riding high with a very successful movie in theaters that has pretty much nothing in common with the Joker we see in comics save the name and the look in a very general fashion.  Rounding out the top 10 in slot #2 was Todd McFarlane’s Spawn #301, one of the founding titles of Image Comics, continuing the resurgence of interest in the character on the heels of his recent tri-centennial.

Comic sales were up 22.22% in dollars and 16.49% in units over September, and the Marvel/DC market share increased to ~71% of every dollar spent up from ~65.5% in September.  X-Men is back on top, Hickman helped put them there, and buzz around the relaunch seems overwhelmingly positive.  It’s a good time to be an X-Fan.

– Bob Bretall (bob@comicspectrum.com)

(BALTIMORE, MD) — (November 8, 2019) — Dawn of X begins as Cyclops leads an all-new X-Men team in Jonathan Hickman and Leinil Francis Yu’s X-Men #1 from Marvel Comics, the best-selling comic book of October 2019 according to information provided by Diamond Comic Distributors, the world’s largest distributor of comics, graphic novels, and pop culture merchandise.

Marvel Comics was October’s top publisher, leading in both dollar share (39.51%) and unit share (45.20%). DC placed second for the month with a 31.67% dollar share and a 32.02% unit share. In third was Image Comics with a 7.59% dollar share and a 7.18% unit share, followed by IDW Publishing, Dark Horse Comics, BOOM! Studios, and Dynamite Entertainment.

dollar-shareunit-share

In total, Marvel Comics had eight comics in October’s top ten, including Powers of X #6 at #3, House of X #6 at #4, The Amazing Mary Jane #1 at #6, Absolute Carnage #4 at #7, Ghost Rider #1 at #8, The Immortal Hulk #25 at #9, and Marauders #1 at #10. Image Comics’ Spawn #301 ranked #2. DC’s The Joker: Year of the Villain #1 ranked #5.

Among the premier publishers, Dynamite Entertainment’s top book Vengeance of Vampirella #1 ranked #50, BOOM! Studios’ Something Is Killing the Children #2 ranked #96, IDW Publishing’s Teenage Mutant Ninja Turtles #99 ranked #101, and Dark Horse Comics’ Black Hammer/Justice League #4 ranked #151.

DC’s Doomsday Clock Part 1, collecting the first half of Geoff Johns and Gary Frank’s sequel to Watchmen, was October’s best-selling graphic novel and one of the two DC titles in the top ten. Image Comics had three titles in the top ten, with Kieron Gillen and Jamie McKelvie’s The Wicked + The Divine Volume 9 as their top book at #2. Marvel Comics had two titles in the top ten, led by Chip Zdarsky and Mark Bagley’s Spider-Man: Life Story at #3. Also in the top ten, Dark Horse Comics’ Critical Role Volume 1: Vox Machina Origins ranked #8.

UDON Entertainment’s Shigenori Soejima & P-Studio Art Unit Art Works, an art book featuring work from the artists behind Persona 5, was October’s best-selling book.

Funko’s POP! Marvel: Spider-Man: Into the Spider-Verse: Casual Miles Morales Vinyl Figure, a PREVIEWS Exclusive figure based on the award-winning animated film, was October’s best-selling toy product. Also in the top ten from Funko was the PREVIEWS Exclusive POP! DC Heroes: The Red Death Vinyl Figure at #2. Diamond Select Toys had three products in the top ten: the Marvel Select: Unleashed Hulk Action Figure at #6, the Marvel Milestones: Thor Ragnarök: Gladiator Hulk Statue at #8, and the Marvel Select: Carnage Action Figure at #10.

Paizo Publishing’s Pathfinder: Lost Dimensions Character Guide, a source book for Pathfinder Second Edtion, was the best-selling game product of October and one of the five Paizo products among the top ten.

TOP COMIC BOOK PUBLISHERS

PUBLISHER

DOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS

39.51%

45.20%

DC

31.67%

32.02%

IMAGE COMICS

7.59%

7.18%

IDW PUBLISHING

3.42%

3.16%

DARK HORSE COMICS

2.93%

2.11%

BOOM! STUDIOS

2.32%

2.21%

DYNAMITE ENTERTAINMENT

2.21%

1.67%

VIZ MEDIA

1.33%

0.51%

ONI PRESS

0.56%

0.33%

TITAN COMICS

0.48%

0.42%

OTHER NON-TOP 10

7.98%

5.19%

 COMPARATIVE SALES STATISTICS

DOLLARS

UNITS

OCTOBER 2019 VS. SEPTEMBER 2019

COMICS

22.22%

16.49%

GRAPHIC NOVELS

12.88%

15.87%

TOTAL COMICS/GN

19.82%

16.45%

TOYS

24.94%

51.89%

OCTOBER 2019 VS. SEPTEMBER 2018

COMICS

21.05%

9.95%

GRAPHIC NOVELS

-3.32%

-7.10%

TOTAL COMICS/GN

14.09%

8.68%

TOYS

15.44%

1.80%

YEAR TO DATE 2019 VS. YEAR TO DATE 2018

COMICS

4.19%

-1.81%

GRAPHIC NOVELS

-4.16%

-9.71%

TOTAL COMICS/GN

1.81%

-2.40%

TOYS

21.81%

22.21%

NEW TITLES SHIPPED

PUBLISHER

COMICS
SHIPPED

GRAPHIC NOVELS SHIPPED

MAGAZINES
SHIPPED

TOTAL

SHIPPED

MARVEL COMICS

110

50

0

160

DC COMICS

107

30

1

138

IMAGE COMICS

50

12

0

62

IDW PUBLISHING

39

16

0

55

DARK HORSE COMICS

26

21

0

47

BOOM! STUDIOS

18

15

0

33

DYNAMITE

15

9

0

24

VIZ MEDIA LLC

0

22

0

22

ONI PRESS INC.

3

9

0

12

TITAN COMICS

6

4

2

12

OTHER NON-TOP 10

147

229

30

406

TOTAL

521

417

33

971

TOP 10 COMIC BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

X-MEN #1

$4.99

AUG190845-M MAR

2

SPAWN #301

$4.99

JUL190084-M IMA

3

POWERS OF X #6

$5.99

AUG190879-M MAR

4

HOUSE OF X #6

$4.99

AUG190870-M MAR

5

THE JOKER: YEAR OF THE VILLAIN #1

$4.99

AUG190440 DC

6

AMAZING MARY JANE #1

$3.99

AUG190933-M MAR

7

ABSOLUTE CARNAGE #4

$4.99

AUG190902-M MAR

8

GHOST RIDER #1

$4.99

AUG190978-M MAR

9

IMMORTAL HULK #25

$5.99

AUG191030-M MAR

10

MARAUDERS #1

$4.99

AUG190863-M MAR

TOP 10 COMIC BOOKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

X-MEN #1

$4.99

AUG190845-M MAR

2

SPAWN #301

$4.99

JUL190084-M IMA

3

POWERS OF X #6

$5.99

AUG190879-M MAR

4

THE JOKER: YEAR OF THE VILLAIN #1

$4.99

AUG190440 DC

5

HOUSE OF X #6

$4.99

AUG190870-M MAR

6

THE JOKER/HARLEY: CRIMINAL SANITY #1 [*]

$5.99

AUG190443-M DC

7

HARLEEN #2 (MR)

$7.99

AUG190524-M DC

8

IMMORTAL HULK #25

$5.99

AUG191030-M MAR

9

ABSOLUTE CARNAGE #4

$4.99

AUG190902-M MAR

10

AMAZING MARY JANE #1

$3.99

AUG190933-M MAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

DOOMSDAY CLOCK PART 1 HC

$24.99

JUL190638 DC

2

THE WICKED & THE DIVINE VOL. 9 TP

$17.99

JUN190046 IMA

3

SPIDER-MAN: LIFE STORY TP

$24.99

JUL191106 MAR

4

THANOS: THE INFINITY ENDING HC

$24.99

JUN191038 MAR

5

ASCENDER VOLUME 1 TP (MR)

$9.99

AUG190065 IMA

6

DC SUPER HERO GIRLS AT METROPOLIS HIGH TP

$9.99

JUL190526 DC

7

THE WALKING DEAD COMPENDIUM VOL. 4 TP

$59.99

JUL190111 IMA

8

CRITICAL ROLE VOL. 1: VOX MACHINA ORIGINS TP

$19.99

JUN190303 DAR

9

MY HERO ACADEMIA VOLUME 1 GN

$9.99

AUG192431 VIZ

10

GIDEON FALLS VOL. 3: STATIONS OF THE CROSS TP

$16.99

AUG190124 IMA

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

THE WALKING DEAD COMPENDIUM VOL. 4 TP

$59.99

JUL190111 IMA

2

DOOMSDAY CLOCK PART 1 HC

$24.99

JUL190638 DC

3

JOHN BYRN’ES MARVEL CLASSICS ARTIFACT EDITION HC

$75.00

JUL190826 IDW

4

NAMOR SUB-MARINER BY BYRNE AND JAE LEE OMNIBUS HC

$125.00

APR190937-M MAR

5

SPIDER-MAN: LIFE STORY TP

$24.99

JUL191106 MAR

6

THANOS: THE INFINITY ENDING HC

$24.99

JUN191038 MAR

7

BATMAN BY SNYDER & CAPULLO OMNIBUS VOL. 1 HC

$125.00

APR190526 DC

8

THE IMMORTAL HULK VOL. 1 HC

$34.99

APR190949 MAR

9

THE BOYS OMNIBUS VOLUME 1 TP (MR)

$29.99

DEC181256-M DE

10

MARVEL MASTERWORKS: GHOST RIDER VOLUME 1 HC

$75.00

APR190942-M MAR

TOP 10 BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

SHIGENORI SOEJIMA & P-STUDIO ART UNIT ART WORKS 2 TP

$39.99

AUG192423 UDO

2

SHIGENORI SOEJIMA ART WORKS TP

$39.99

AUG192422 UDO

3

DARKSTALKERS OFFICIAL COMPLETE WORKS HC

$44.99

AUG192425 UDO

4

DRAGON’S CROWN OFFICIAL ARTWORKS HC

$49.99

JUL192399 UDO

5

OVERLORD VOLUME 11 HC

$20.00

JUL192435 YEN

6

NO GAME NO LIFE VOLUME 9 SC

$14.00

MAY192173 YEN

7

DOCTOR WHO: TALES OF TERROR SC

$11.99

APR198763 BBC

8

FRANK CHO: BALLPOINT BEAUTIES HC (MR)

$29.95

MAY191709 FLE

9

BLOODBORNE OFFICIAL ARTWORKS SC

$44.99

MAR172148 UDO

10

HARRY POTTER POP UP BOOK: GUIDE TO HOGWARTS

$75.00

AUG182035 INS

TOP 10 TOYS BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

POP! MARVEL: SPIDER-MAN INTO THE SPIDER-VERSE: CASUAL MILES MORALES VINYL FIGURE JAN199071 FUN

2

POP! DC HEROES: THE RED DEATH VINYL FIGURE JUN192566 FUN

3

OVERWATCH: D.VA FIGMA JUL188939 GOO

4

POP! DC HEROES: BATWOMAN VINYL FIGURE JAN199072 FUN

5

MASTERS OF THE UNIVERSE: FAKER 1/6-SCALE COLLECTIBLE FIGURE NOV188738 MON

6

MARVEL SELECT: UNLEASHED HULK ACTION FIGURE AUG118205 DST

7

ONE-12 COLLECTIVE: MARVEL: CYCLOPS ACTION FIGURE JUL188503 MEZ

8

MARVEL MILESTONES: THOR RAGNAROK: GLADIATOR HULK STATUE MAY182309 DST

9

MARVEL: DOMINO BISHOUJO STATUE JAN199191 KOT

10

MARVEL SELECT: CARNAGE ACTION FIGURE NOV142179 DST

 TOP 10 GAMES BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

PATHFINDER: LOST OMENS CHARACTER GUIDE HC (P2) AUG193363 PAI

2

MY HERO ACADEMIA CARD GAME JUL183082 S7

3

CRITICAL ROLE: TAL’DOREI CAMPAIGN SETTING HC JUN173357 GRE

4

MUTANTS & MASTERMINDS RPG GAME: MASTERS GUIDE REVISED EDITION HC MAR198040 GRE

5

PATHFINDER CORE RULEBOOK HC (P2) MAY193227 PAI

6

TOME OF BEASTS HC JUN168476 PAI

7

POP! FUNKOVERSE STRATEGY GAME: DC COMICS 100 BASE SET JUN198702 FUN

8

POP! FUNKOVERSE STRATEGY GAME: HARRY POTTER 100 BASE SET JUN198705 FUN

9

PATHFINDER RPG: BESTIARY 6 POCKET EDITION JUL193268 PAI

10

PATHFINDER RPG: VILLAIN CODEX POCKET EDITION JUL193269 PAI

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts — which includes the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from sales made to thousands of comic book specialty shops located in North America and around the world.  Additional sales made to online merchants and other specialty retailers may be included as well.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond customers during any given month, which comprises pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable. Please note that comics marked with an asterisk (*) have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.

The New Titles Count Chart includes all titles that were invoiced by Diamond to retailers for the first time during the month and is not the official solicited title count for the month. Variant edition comic books and graphic novels at the same price point count as a single SKU. Variant edition comic books, lenticular covers, digital combo packs, and graphic novels at different price points count as separate SKUs for each edition.

Diamond-Logo

ABOUT DIAMOND COMIC DISTRIBUTORS (DCD)—Diamond is at the nexus of comics and pop culture merchandise. Based in Baltimore, MD, DCD is the world’s largest distributor of English-language comic books and pop-culture related merchandise, servicing thousands of specialty retailers worldwide. For more information, visit Diamond on the web at www.diamondcomics.com.

Visit the ComicSpectrum website: http://www.comicspectrum.com/
or Facebook page: https://www.facebook.com/ComicSpectrum

 

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Diamond Announces Top Sales for September 2019

Spawn #300 is the Best-selling Comic
Marvel Remains Top Publisher

Other than Spawn #300, the top sellers are the “usual suspects”.  Even Spawn #300 being at the top is not much of a surprise, it’s a milestone anniversary issue and had a load of variant covers.  Even people who have not bought Spawn this century picked up a copy just to see what was going on (I count myself among these people).

Beyond the $7.99 Spawn #300 landing at the top, we have Spider-Man #1 (Marvel’s #1 solo hero written by JJ Abrams, another no-brainer as something that will sell really well), and House of X #5.   The X-Men reboot series and its companion Powers of X have been selling way more than comic shops expected and each issue is running through multiple printings after they sell out of the 5+ variant covers that shipped as part of the 1st printing.  House + Powers issues #4 & 5 take up slots #3-6 on the Top 10.

We follow that up with 3 event books, Absolute Carnage #3, a DCeased tie-in “A Good Day to Die”, and Harleen #1 a new Batman Universe tie-in.

So, like we’ve see many times before: Events sell.  Batman sells.  Key popular characters sell, especially when coupled with some kind of event/stunt (I’d call getting JJ Abrams & son writing a comic a stunt, in this context).

– Bob Bretall (bob@comicspectrum.com)

 (BALTIMORE, MD) — (October 18, 2019) —  Todd McFarlane’s Spawn series entered the Guinness Book of World Records for the longest-running creator-owned comic book series and its 300th issue was also a record winner as the top-selling comic book of September according to information provided by Diamond Comic Distributors, the world’s largest distributor of comics, graphic novels, and pop culture merchandise.

Marvel Comics remained the top publisher in September, taking 38.81% of dollars and 45.51% of units shipped. In second place was DC with a market share of 27.80% and 29.15%, respectively. Image Comics ranked third, breaking over ten-percent market share thanks to Spawn and other creator owner projects with a 11.01% dollar share and a 8.32% unit share. The top three were followed by Dark Horse Comics, IDW Publishing, Dynamite Entertainment, and BOOM! Studios, respectively.

dollar-shareunit-share

Marvel Comics had six of the month’s top ten best-selling comic books, starting with the J. J. Abrams and son Henry Abrams penned and Sara Pichelli penciled Spider-Man #1 at number two. The latest issues of Jonathan Hickman and Pepe Larraz’s House of X and Powers of X ranked #3-6, with Donny Cates and Ryan Stegman’s Absolute Carnage #3 rounding out Marvel top titles, coming in at #8. DC had three titles in the top ten: Geoff Johns and Garry Frank’s Doomsday Clock #11 placed at #7, DCeased: A Good Way to Die #1 at #9, and Harleen #1 ranked #10.

Among the premier publishers, IDW Publishing’s top book for September was Teenage Mutant Ninja Turtles #98 at #44; BOOM! Studios’ Something Is Killing the Children #1 ranked #57; Dynamite Entertainment’s Vampirella/Red Sonja #1 ranked #101; and Dark Horse Comics’ Black Hammer/Justice League #3 ranked #114.

DC dominated the graphic novel charts with six best-selling titles, starting with the hardcover collection of Brian Azzarello and Lee Bermejo’s Batman: Damned at #1. Gerard Way and Gabriel Ba’s Umbrella Academy #3: Hotel Oblivion TP from Dark Horse Comics charted at #2. Image Comics also placed two volumes on the graphic novel chart with Paper Girls Volume 6 TP and Monstress Volume 4 TP.

Diamond Select Toys’ Marvel Gallery: Avengers Endgame: Iron Man MK85 PVC Figure, was September’s best-selling figure, with DST charting two other best-sellers, the Marvel Select: Captain Marvel Figure at #5 and the John Wick Select Figure at #10. Mattel’s DC Multiverse 6-Inch Figures: Lobo Wave was the #2 selling toy for the month, while Mezco’s One-12 Collective: Marvel Netflix: The Punisher Figure punched in at #3. DC Collectibles had three toys in the top ten: Batman Black and White by Marc Silvestri Statue (#4), Dark Nights Metal: Batman the Devastator Statue (#7), and DC Essentials: Red Hood Action Figure (#8). Rounding out the top ten at #9 was Funko’s POP! Marvel: Spider-Punk Vinyl Figure, a PREVIEWS Exclusive.

Prime Books’ The Year’s Best Science Fiction and Fantasy 2019 Edition was September’s best-selling book, featuring a collection of top stories from renowned Sci-fi/Fantasy authors.

Paizo Publishing’s Pathfinder Core Rulebook (2nd Edition) was September’s best-selling game product and one of Paizo’s eight products among the top ten.

TOP COMIC BOOK PUBLISHERS

PUBLISHER

DOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS 38.81% 45.51%
DC 27.80% 29.15%
IMAGE COMICS 11.01% 8.32%
DARK HORSE COMICS 3.26% 2.27%
IDW PUBLISHING 3.08% 2.92%
DYNAMITE ENTERTAINMENT 2.70% 2.02%
BOOM! STUDIOS 2.48% 2.53%
VIZ MEDIA 1.57% 0.62%
ONI PRESS 0.76% 0.63%
ARCHIE COMICS 0.65% 0.63%
OTHER NON-TOP 10 7.87% 5.42%

  COMPARATIVE SALES STATISTICS

DOLLARS

UNITS

SEPTEMBER 2019 VS. AUGUST 2019

COMICS 5.20% 9.97%
GRAPHIC NOVELS 2.90% -1.98%
TOTAL COMICS/GN 4.60% 9.12%
TOYS -14.00% -33.26%

SEPTEMBER 2019 VS. SEPTEMBER 2018

COMICS 10.87% 5.25%
GRAPHIC NOVELS -11.54% -20.44%
TOTAL COMICS/GN 4.09% 3.13%
TOYS 9.99% -17.90%

YEAR TO DATE 2019 VS. YEAR TO DATE 2018

COMICS 2.05% -3.29%
GRAPHIC NOVELS -4.26% -10.04%
TOTAL COMICS/GN 0.25% -3.79%
TOYS 22.69% 25.47%

QUARTER 3 2019 VS. QUARTER 2 2019

COMICS 13.25% 8.20%
GRAPHIC NOVELS 1.68% 3.50%
TOTAL COMICS/GN 10.01% 7.88%
TOYS 29.24% 26.14%

QUARTER 3 2019 VS. QUARTER 3 2018

COMICS 5.41% 0.01%
GRAPHIC NOVELS -7.95% -15.17%
TOTAL COMICS/GN 1.59% -1.16%
TOYS 19.23% 22.45%

NEW TITLES SHIPPED

PUBLISHER

COMICS
SHIPPED

GRAPHIC NOVELS SHIPPED

MAGAZINES SHIPPED

TOTAL

SHIPPED

MARVEL COMICS 99 43 0 142
DC 83 26 0 109
IMAGE COMICS 42 19 0 61
DARK HORSE COMICS 19 21 0 40
IDW PUBLISHING 25 15 0 40
VIZ MEDIA 0 33 0 33
BOOM! STUDIOS 18 14 0 32
DYNAMITE ENTERTAINMENT 15 5 0 20
ARCHIE COMICS 11 3 0 14
ONI PRESS 4 4 0 8
OTHER NON-TOP 10 127 186 19 332
TOTAL 443 369 19 831

 TOP 10 COMIC BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

SPAWN #300

$7.99

JUN190014-M IMA

2

SPIDER-MAN #1

$4.99

JUL190833-M MAR

3

HOUSE OF X #5

$4.99

JUL190857-M MAR

4

POWERS OF X #5

$4.99

JUL190873-M MAR

5

POWERS OF X #4

$4.99

JUL190865-M MAR

6

HOUSE OF X #4

$4.99

JUL190849-M MAR

7

DOOMSDAY CLOCK #11

$4.99

MAR190507-M DC

8

ABSOLUTE CARNAGE #3

$4.99

JUL190885-M MAR

9

DCEASED: A GOOD DAY TO DIE #1

$4.99

JUL190514-M DC

10

HARLEEN #1 (MR)

$7.99

JUL190510-M DC

 TOP 10 COMIC BOOKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

SPAWN #300

$7.99

JUN190014-M IMA

2

SPIDER-MAN #1

$4.99

JUL190833-M MAR

3

HOUSE OF X #5

$4.99

JUL190857-M MAR

4

HARLEEN #1 (MR)

$7.99

JUL190510-M DC

5

POWERS OF X #5

$4.99

JUL190873-M MAR

6

POWERS OF X #4

$4.99

JUL190865-M MAR

7

HOUSE OF X #4

$4.99

JUL190849-M MAR

8

DOOMSDAY CLOCK #11

$4.99

MAR190507-M DC

9

ABSOLUTE CARNAGE #3

$4.99

JUL190885-M MAR

10

DCEASED: A GOOD DAY TO DIE #1

$4.99

JUL190514-M DC

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

BATMAN: DAMNED HC (MR)

$29.99

MAR190571 DC

2

UMBRELLA ACADEMY VOL. 3: HOTEL OBLIVION TP

$19.99

MAR190279 DAR

3

PAPER GIRLS VOLUME 6 TP

$14.99

JUL190107 IMA

4

MONSTRESS VOLUME 4 TP (MR)

$16.99

JUL190105-M IMA

5

IMMORTAL HULK VOL. 4: ABOMINATION TP

$15.99

JUN191051 MAR

6

HEROES IN CRISIS HC

$29.99

JUN190600 DC

7

BATMAN: THE KILLING JOKE HC

$17.99

JUN190574 DC

8

BATMAN VOL, 10: KNIGHTMARES TP

$17.99

JUN190562 DC

9

BATMAN: NIGHTWALKER: THE GRAPHIC NOVEL

$16.99

MAY190358 DC

10

THE JOKER: HIS GREATEST JOKES TP

$19.99

JUN190604 DC

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

BATMAN: DAMNED HC (MR)

$29.99

MAR190571 DC

2

UMBRELLA ACADEMY VOL. 3: HOTEL OBLIVION TP

$19.99

MAR190279 DAR

3

MONSTRESS VOLUME 4 TP (MR)

$16.99

JUL190105-M IMA

4

MARVEL HORROR OMNIBUS HC

$150.00

MAR190992 MAR

5

HEROES IN CRISIS HC

$29.99

JUN190600 DC

6

PAPER GIRLS VOLUME 6 TP

$14.99

JUL190107 IMA

7

TIMELY’S GREATEST: GOLDEN AGE SUB-MARINER BY EVERETT HC

$150.00

MAR190993-M MAR

8

UMBRELLA ACADEMY LIBRARY EDITION VOL. 1 HC

$39.99

JUN190309 DAR

9

BATMAN ETERNAL OMNIBUS HC

$125.00

JAN190658 DC

10

SPIDER-MAN BY JOHN BYRNE OMNIBUS HC

$125.00

MAR191002 MAR

TOP 10 BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

THE YEAR’S BEST SCIENCE FICTION & FANTASY 2019 EDITION

$19.95

NOV188362 PRI

2

FREE S$$T: THE CHARLES BURNS ZINE COLLECTION HC

$19.99

JUL191904 FAN

3

THE DARK CRYSTAL LITTLE GOLDEN BOOK

$4.99

JUL191956 GOL

4

GRIMM FAIRY TALES ADULT COLORING BOOK VOL. 1 SC

$12.99

OCT151871 ZEN

5

FRANK CHO: BALLPOINT BEAUTIES SC

$19.95

JUN191759 FLE

6

BLOODBORNE OFFICIAL ARTWORKS SC

$44.99

MAR172148 UDO

7

THE SHADOW DOUBLE NOVEL VOL. 144 SC

$14.95

MAY191887 SAN

8

MY LITTLE PONY: BEST GIFT EVER PERFECT PINKIE PRESENT LITTLE GOLDEN BOOK

$4.99

JUL191958 GOL

9

CATS OF THE LOUVRE MANGA HC

$29.99

JUL192406 VIZ

10

DOCTOR WHO: RESURRECTION OF THE DALEKS HC

$16.99

JUL191682 BBC

TOP 10 TOYS BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

MARVEL GALLERY: AVENGERS ENDGAME: IRON MAN MK85 PVC FIGURE FEB198521 DST

2

DC MULTIVERSE 6-INCH FIGURES: LOBO WAVE NOV188888 MAT

3

ONE-12 COLLECTIVE: MARVEL NETFLIX: THE PUNISHER FIGURE MAR188817 MEZ

4

BATMAN BLACK AND WHITE BY MARC SILVESTRI STATUE FEB190627 DC

5

MARVEL SELECT: CAPTAIN MARVEL MOVIE FIGURE JAN192554 DST

6

DC COMICSl CATWOMAN RETURNS BISHOUJO STATUE JAN198158 KOT

7

DARK NIGHTS METAL: BATMAN THE DEVASTATOR STATUE FEB190623 DC

8

DC ESSENTIALS: RED HOOD ACTION FIGURE FEB190631 DC

9

POP! MARVEL: SPIDER-PUNK VINYL FIGURE SEP188215 FUN

10

JOHN WICK SELECT FIGURE SEP182329 DST

 TOP 10 GAMES BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

PATHFINDER CORE RULEBOOK HC (P2) MAY193227 PAI

2

PATHFINDER: LOST OMENS WORLD GUIDE HC (P2) MAY193231 PAI

3

STARFINDER RPG: ALIEN ARCHIVE 3 HC JUN193098 PAI

4

MARVEL HEROCLIX: X-MEN ANIMATED SERIES DARK PHOENIX BOOSTER BRICK MAY193279 NEC

5

PATHFINDER BESTIARY HC (P2) MAY193229 PAI

6

CRITICAL ROLE: TAL’DOREI CAMPAIGN SETTING HC JUN173357 GRE

7

PATHFINDER: CORE RULEBOOK HC SPECIAL EDITION (P2) MAY193228 PAI

8

PATHFINDER RPG: CORE RULEBOOK POCKET EDITION APR168770 PAI

9

PATHFINDER ADVENTURE PATH: AGE OF ASHES PART 2 (P2) MAY198358 PAI

10

PATHFINDER GM SCREEN (P2) MAY193238 PAI

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts — which includes the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from sales made to thousands of comic book specialty shops located in North America and around the world.  Additional sales made to online merchants and other specialty retailers may be included as well.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond customers during any given month, which comprises pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable. Please note that comics marked with an asterisk (*) have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.

The New Titles Count Chart includes all titles that were invoiced by Diamond to retailers for the first time during the month and is not the official solicited title count for the month. Variant edition comic books and graphic novels at the same price point count as a single SKU. Variant edition comic books, lenticular covers, digital combo packs, and graphic novels at different price points count as separate SKUs for each edition.

Diamond-Logo

ABOUT DIAMOND COMIC DISTRIBUTORS (DCD)—Diamond is at the nexus of comics and pop culture merchandise. Based in Baltimore, MD, DCD is the world’s largest distributor of English-language comic books and pop-culture related merchandise, servicing thousands of specialty retailers worldwide. For more information, visit Diamond on the web at www.diamondcomics.com.

Visit the ComicSpectrum website: http://www.comicspectrum.com/
or Facebook page: https://www.facebook.com/ComicSpectrum

Posted in Comics, Comics Sales, Diamond | Tagged , , , , , , , , | Leave a comment

Diamond Announces Top Sales for August 2019

Marvel Takes 7 of Top 10 Sales Spots
Batman Grabs Other 3 Spots for DC

I feel like a broken record…. Events, new #1s, and Batman command the top of the sales charts.  Comics buyers are nothing if not predictable and I cannot blame the Publishers for producing what they like to buy.  The ever increasing cover prices on these books does not seem to slow down sales.  The #1 book was Absolute Carnage #1 with a $7.99 price tag. #2 was Marvel Comics #1000 with a $9.99 price tag, which was essentially a new #1 since the ‘1000’ is just a marketing designation, not a number with any basis in reality.  Both of these combined a marketing push for a “gotta have it” event with loads of variant covers that many fans bought multiple copies of.

Last month, July, Marvel out-shipped DC 150 items to 110 to gain a 41.38% Dollar share and 45.49% unit share with 5 items in the top 10. DC had 26.79% Dollar share and 27.63% unit share for July (keep in mind that July had 5 shipping weeks).

This month Marvel shipped 130 items to DCs 92, keeping steady at about a 40 item out-ship.  Marvel had a 46.15% Dollar share and 49.96% Unit share to DCs 24.86% Dollar share and 25.96 Unit share.  Marvel gained about 5% of the overall sales pie, taking 2% away from DC and 3% from the other publishers.

Marvel’s weekly X-Men relaunch (House of X / Powers of X) had all four $4.99 issues in the top 10, taking spots 4-7 on units shipped and 5-8 on dollars.  Image released the final volume (v32) of The Walking Dead and grabbed the #1 spot on both dollars and units.

Putting on my reviewer hat, the top comics this month are mostly top notch.  I read 9 of the top 10 books and, with the exception of Marvel Comics #1000 that I thought was disjointed and lost focus about 2/3rds of the way in, either really enjoyed them or heard LOTS of other people talking about how they really loved them.  The X-Men relaunch seems to be enjoyed by most readers, it’s got me enjoying my 1st mainstream X-book in over a decade.  So the top sellers are giving fans some enjoyable art and stories.

That said, I’m not a fan of variant covers that are increasing the sales on most of the Top 10 books.  I think they drain money away from fans purchasing a wider variety of comics since they are sinking more dollars in their comics budget into multiple copies of the same thing.  I think excessive variants are a long term detriment to the comics industry at the same time that they provides short term $ advantages to publishers who abuse variant covers to drain money from fans wallets.

Ultimately, August was a really solid month for comics, I just wish more people would be sampling books farther down the Top 300 (where some really great books can also be found) but are just not sampled by people.

– Bob Bretall (bob@comicspectrum.com)

(BALTIMORE, MD) — (September 13, 2019) — Carnage’s hunt for Venom — and all those who have carried a symbiote — threatens chaos in New York City in Donny Cates and Ryan Stegman’s Absolute Carnage #1 from Marvel Comics, the best-selling comic book of August 2019 according to information provided by Diamond Comic Distributors, the world’s largest distributor of comics, graphic novels, and pop culture merchandise.

Marvel Comics was August’s top publisher, taking 46.15% of dollars and 49.96% of units shipped. In second place, DC’s market share was 24.86% and 25.96% respectively. Image Comics ranked third, with a 6.32% dollar share and a 6.26% unit share, followed by IDW Publishing, Dark Horse Comics, Dynamite Entertainment, and BOOM! Studios.

dollar-shareunit-share

Marvel Comics had seven of the month’s top ten best-selling comic books. In addition to Absolute Carnage #1, the 80th-anniversary celebration Marvel Comics #1000 ranked #2, Jonathan Hickman and Pepe Larraz’s House of X #3 ranked #4, Hickman and R.B. Silva’s Powers of X #2 ranked #5, Hickman and Larraz’s House of X #2 ranked #6, Hickman and Silva’s Powers of X #3 ranked #7, and Cates and Stegman’s Absolute Carnage #2 ranked #8. DC had three titles in the top ten: Joshua Williamson and David Marquez’s Batman/Superman #1, spinning out of the events of The Batman Who Laughs, ranked #3, Tom King and Tony S. Daniel’s Batman #77 ranked #9, and Sean Murphy’s Black Label book, Batman: Curse of the White Knight #2, ranked #10. Among the premier publishers, IDW Publishing’s top book for August was Teenage Mutant Ninja Turtles #97 at #44; Dynamite Entertainment’s Vampirella #2 ranked #51; BOOM! Studios’ Once and Future #1, the new series from Kieron Gillen and Dan Mora, ranked #64; Dark Horse Comics’ Black Hammer/Justice League #2 ranked #88; and Image Comics’ Die #6 ranked #95.

Robert Kirkman’s The Walking Dead Volume 32, the final volume of Image Comics’ best-selling series, was August’s best-selling graphic novel. DC Comics had three titles in the top ten: Scott Snyder and Jock’s The Batman Who Laughs ranked #2, Mariko Tamaki and Steve Pugh’s Harley Quinn: Breaking Glass ranked #3, and Alan Moore and Dave Gibbons’ Watchmen, reprinted to coincide with the HBO series, ranked #4. Marvel Comics had four titles in the top ten: Jason Aaron and Russell Dauterman’s War of the Realms ranked #5, Marvel’s Agents of S.H.I.E.L.D.: Season One Declassified ranked #6, Dennis “Hopeless” Hallum and Paolo Villanelli’s Star War: Vader: Dark Visions ranked #7, and Donny Cates and Geoff Shaw’s Guardians of the Galaxy Volume 1: Final Gauntlet ranked #10.

UDON Entertainment’s Neon Genesis Evangelion: TV Animation Production Art Collection, a hardcover collection of concept and production art for the acclaimed anime, was August’s best-selling book, and one of UDON’s three books in the top ten. The softcover edition of Gemstone Publishing’s Overstreet Comic Book Price Guide Volume 49 ranked #3. Also in the top ten, Dynamite Entertainment’s The Art of Dejah Thoris and the Worlds of Mars Volume 2, a collection of covers and pin-ups, ranked #9.

Mezco’s One:12 Collective: DC Comics: Sovereign Knight Batman (Blue Costume) Action Figure, a PREVIEWS Exclusive version of the figure series that looks at Batman through the ages, was August’s best-selling figure. Funko had three products in the top ten, all of them PREVIEWS Exclusives: the POP! DC Heroes: Batman Damned Vinyl Figure ranked #2, the POP! DC Heroes: The Batman Who Laughs Vinyl Figure ranked #3, and the POP! Marvel: Nova Prime Vinyl Figure ranked #8. Diamond Select Toys’ Marvel Select: Psylocke Figure ranked #6. DC Collectibles had two products in the top ten: the Batman: The Animated Series: Batcycle & Figure Set ranked #7 and the DC Designer Series: Nightwing by Jim Lee Statue ranked #9.

Paizo Publishing’s Pathfinder Core Rulebook (2nd Edition) was August’s best-selling game product and one of Paizo’s eight products among the top ten.

TOP COMIC BOOK PUBLISHERS

PUBLISHER DOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS 46.15% 49.96%
DC 24.86% 25.96%
IMAGE COMICS 6.32% 6.26%
IDW PUBLISHING 4.00% 4.18%
DARK HORSE COMICS 3.27% 2.65%
DYNAMITE ENTERTAINMENT 2.51% 2.13%
BOOM! STUDIOS 2.50% 2.34%
VIZ MEDIA 1.33% 0.53%
TITAN COMICS 0.72% 0.64%
VALIANT ENTERTAINMENT 0.53% 0.56%
OTHER NON-TOP 10 7.81% 4.79%

 COMPARATIVE SALES STATISTICS

  DOLLARS UNITS
AUGUST 2019 VS. JULY 2019
COMICS -6.01% -9.70%
GRAPHIC NOVELS -5.13% 0.26%
TOTAL COMICS/GN -5.78% -9.06%
TOYS -21.40% -20.06%
AUGUST 2019 VS. AUGUST 2018
COMICS 0.64% -4.44%
GRAPHIC NOVELS -20.11% -21.96%
TOTAL COMICS/GN -5.76% -5.94%
TOYS -9.65% 11.91%
YEAR TO DATE 2019 VS. YEAR TO DATE 2018
COMICS 0.92% -4.37%
GRAPHIC NOVELS -3.24% -8.55%
TOTAL COMICS/GN -0.26% -4.68%
TOYS 24.37% 31.96%

NEW TITLES SHIPPED

PUBLISHER COMICS SHIPPED GRAPHIC NOVELS SHIPPED MAGAZINES SHIPPED TOTAL

SHIPPED

MARVEL COMICS 88 42 0 130
DC 64 27 1 92
IMAGE COMICS 47 9 0 56
IDW PUBLISHING 32 12 0 44
DARK HORSE COMICS 21 18 0 39
BOOM! STUDIOS 19 15 0 34
DYNAMITE ENTERTAINMENT 17 7 0 24
VIZ MEDIA 0 21 0 21
TITAN COMICS 8 6 1 15
VALIANT ENTERTAINMENT 7 2 0 9
OTHER NON-TOP 10 128 169 22 319
TOTAL 431 328 24 783

TOP 10 COMIC BOOKS BY UNITS SHIPPED

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 ABSOLUTE CARNAGE #1 $7.99 JUN190761-M MAR
2 MARVEL COMICS #1000 $9.99 JUN190842-M MAR
3 BATMAN/SUPERMAN #1 [*] $3.99 JUN190450-M DC
4 HOUSE OF X #3 $4.99 JUN190821-M MAR
5 POWERS OF X #2 $4.99 JUN190828-M MAR
6 HOUSE OF X #2 $4.99 JUN190814-M MAR
7 POWERS OF X #3 $4.99 JUN190835-M MAR
8 ABSOLUTE CARNAGE #2 $4.99 JUN190775-M MAR
9 BATMAN #77 $3.99 JUN190479-M DC
10 BATMAN: CURSE OF THE WHITE KNIGHT #2 $4.99 JUN190457-M DC

TOP 10 COMIC BOOKS BY DOLLARS INVOICED

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 MARVEL COMICS #1000 $9.99 JUN190842-M MAR
2 ABSOLUTE CARNAGE #1 $7.99 JUN190761-M MAR
3 BATMAN/SUPERMAN #1 [*] $3.99 JUN190450-M DC
4 SUPERMAN: YEAR ONE #2 (MR) [*] $7.99 JUN190465-M DC
5 POWERS OF X #2 $4.99 JUN190828-M MAR
6 HOUSE OF X #3 $4.99 JUN190821-M MAR
7 HOUSE OF X #2 $4.99 JUN190814-M MAR
8 POWERS OF X #3 $4.99 JUN190835-M MAR
9 ABSOLUTE CARNAGE #2 $4.99 JUN190775-M MAR
10 BATMAN: CURSE OF THE WHITE KNIGHT #2 $4.99 JUN190457-M DC

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY UNITS SHIPPED

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 THE WALKING DEAD VOLUME 32 TP $16.99 JUN190045 IMA
2 THE BATMAN WHO LAUGHS HC $29.99 JUN190568 DC
3 HARLEY QUINN: BREAKING GLASS TP $16.99 APR190434 DC
4 WATCHMEN TP $24.99 JUN190614-M DC
5 WAR OF THE REALMS TP $29.99 MAY190956 MAR
6 MARVEL’S AGENTS OF S.H.I.E.L.D. DECLASSIFIED SLIPCASE HC $49.99 APR140762 MAR
7 STAR WARS: VADER: DARK VISIONS TP $15.99 MAY190975 MAR
8 MIRACULOUS: TALES OF LADYBUG AND CAT NOIR SEASON 2 VOL. 4: NO EVIL DOING TP $8.99 SEP181357 ACT
9 DISNEY DESCENDANTS: EVIE’S WICKED RUNWAY VOL. 2 TP $15.99 FEB192149 TOK
10 GUARDIANS OF THE GALAXY VOL. 1: FINAL GAUNTLET TP $17.99 MAY190960 MAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY DOLLARS INVOICED

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 THE WALKING DEAD VOLUME 32 TP $16.99 JUN190045 IMA
2 THE BATMAN WHO LAUGHS HC $29.99 JUN190568 DC
3 SAGA COMPENDIUM VOLUME 1 TP (MR) $59.99 MAY190044 IMA
4 WAR OF THE REALMS TP $29.99 MAY190956 MAR
5 THE JOKER: THE BRONZE AGE OMNIBUS HC $99.99 DEC180652 DC
6 WATCHMEN TP $24.99 JUN190614-M DC
7 MARVEL MASTERS OF SUSPENSE: LEE & DITKO OMNIBUS VOLUME 1 HC $100.00 FEB190976 MAR
8 AMAZING SPIDER-MAN: HUNTED TP $39.99 MAY190964 MAR
9 THE BOYS OMNIBUS VOLUME 1 TP (MR) $29.99 DEC181256-M DYN
10 MISTER MIRACLE HC (MR) $34.99 JAN198940 DC

TOP 10 BOOKS BY UNITS SHIPPED

RANK DESCRIPTION PRICE ITEM CODE VENDOR
1 NEON GENESIS EVANGELION ART COLLECTION HC $39.99 JUN192115 UDO
2 MEGA MAN BATTLE NETWORK OFFICIAL COMPLETE WORKS $44.99 JUN192114 UDO
3 OVERSTREET COMIC BOOK PRICE GUIDE VOL. 49 SC $29.95 APR191757-M GEM
4 THE SAGA OF TANYA THE EVIL VOL. 6 SC $14.00 MAY192174 YEN
5 STAR WARS: REY AND PALS HC $14.95 JUN191651 CHR
6 CYCLE OF THE WEREWOLF ILLUSTRATED NOVEL SC $18.00 JUN191761 POC
7 SO I’M A SPIDER, SO WHAT? VOL. 6 SC $14.00 MAY192175 YEN
8 DARK SOULS DESIGN WORKS VOLUME 1 HC $39.99 AUG131470 UDO
9 THE ART OF DEJAH THORIS & THE WORLDS OF MARS VOL. 2 HC (MR) $39.99 JAN191259 DE
10 THE SHADOW DOUBLE NOVEL VOL. 143 SC $14.95 APR191921 SAN

TOP 10 TOYS BY DOLLARS INVOICED

RANK DESCRIPTION ITEM CODE VENDOR
1 ONE-12 COLLECTIVE: DC COMICS: SOVEREIGN KNIGHT BATMAN BLUE FIGURE JUN188303 MEZ
2 POP! DC HEROES: BATMAN DAMNED VINYL FIGURE DEC188715 FUN
3 POP! DC HEROES: THE BATMAN WHO LAUGHS VINYL FIGURE JUN188595 FUN
4 X-FORCE LEGENDS ACTION FIGURES APR198748 HAS
5 MARVEL LEGENDS GEAR: AVENGERS ENDGAME: POWER GAUNTLET JAN199285 HAS
6 MARVEL SELECT: PSYLOCKE FIGURE FEB192448 DST
7 BATMAN THE ANIMATED SERIES: BATCYCLE & FIGURE SET JAN190709 DC
8 POP! MARVEL: NOVA PRIME VINYL FIGURE OCT188711 FUN
9 DC DESIGNER SERIES: NIGHTWING BY JIM LEE STATUE JAN190712 DC
10 MASTERS OF THE UNIVERSE: SKELETOR 1/6-SCALE COLLECTIBLE FIGURE SEP188638 MON

TOP 10 GAMES BY DOLLARS INVOICED

RANK DESCRIPTION ITEM CODE VENDOR
1 PATHFINDER CORE RULEBOOK HC (P2) MAY193227 PAI
2 PATHFINDER BESTIARY HC (P2) MAY193229 PAI
3 PATHFINDER ADVENTURE PATH: AGE OF ASHES VOL. 1 (P2) MAY193233 PAI
4 PATHFINDER ADVENTURE: FALL OF PLAGUESTONE (P2) MAY193232 PAI
5 CRITICAL ROLE: TAL’DOREI CAMPAIGN SETTING HC JUN173357 GRE
6 PATHFINDER RPG: CORE RULEBOOK POCKET EDITION APR168770 PAI
7 D&D: BALDUR’S GATE: DECENT INTO AVERNUS MINIATURES BRICK JAN198568 NEC
8 PATHFINDER BESTIARY SPECIAL EDITION HC (P2) MAY193230 PAI
9 STARFINDER RPG: CORE RULEBOOK HC JUN173371 PAI
10 PATHFINDER RPG: CORE RULEBOOK JUN091729 PAI

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts — which includes the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from sales made to thousands of comic book specialty shops located in North America and around the world.  Additional sales made to online merchants and other specialty retailers may be included as well.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond customers during any given month, which comprises pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable. Please note that comics marked with an asterisk (*) have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.

The New Titles Count Chart includes all titles that were invoiced by Diamond to retailers for the first time during the month and is not the official solicited title count for the month. Variant edition comic books and graphic novels at the same price point count as a single SKU. Variant edition comic books, lenticular covers, digital combo packs, and graphic novels at different price points count as separate SKUs for each edition.

Diamond-Logo

ABOUT DIAMOND COMIC DISTRIBUTORS (DCD)—Diamond is at the nexus of comics and pop culture merchandise. Based in Baltimore, MD, DCD is the world’s largest distributor of English-language comic books and pop-culture related merchandise, servicing thousands of specialty retailers worldwide. For more information, visit Diamond on the web at www.diamondcomics.com.

Visit the ComicSpectrum website: http://www.comicspectrum.com/
or Facebook page: https://www.facebook.com/ComicSpectrum

Posted in Comics, Comics Sales, Diamond | Tagged , , , , , , , , | Leave a comment

Diamond Announces Top Sales for July 2019

Marvel’s X-Men Relaunch Grabs Top Sales
Total Sales Up in 5-Wednesday July
,
Market Shares Remain About the Same

In June Marvel out-shipped DC 147 items to 71 to gain 43.38% Dollar share and 48.93% unit share with 4 items in the Top 10 (DC had 26.71% dollar share and 26.44 unit shar in June on those 71 items).

In July Marvel shipped 150 items to DC’s 110.  Marvel’s piece of the comics pie for July was a 41.38% Dollar share and 45.49% unit share with 5 items in the top 10, including the top 3 selling comics: House of X #1 ($5.99 cover price), Powers of X #1 ($5.99 cover price), and Amazing Spider-Man #25 ($7.99 cover price).  Marvel got a bit less of the pie, percentage-wise.  DC got pretty much the same share as June, 26.79% Dollar share and 27.63% unit share.

To be fair, the “pie” itself was bigger in July, total comics/GN sales went UP 12.93% in dollars and 11.72% in units in July compared to June… BUT there were 5 shipping weeks in July so 5 weeks of sales instead of 4 accounts for this uptick.

Also worth noting is that the last issue of The Walking Dead hit the Top 10 at #4 in units shipped and #5 in $ invoiced.  Walking Dead has long been one of the few indie books that would hit the Top 10 on a fairly regular basis, but that’s done as of July as far as comics sales go, though I suspect it will continue to appear on collected edition top sales charts now and again.  Also, the [*] next to Walking Dead means it’s returnable (since the actual issue was not as originally solicited, being a surprise last issue).  That said, I really doubt any retailer has any issues left to return, the issue flew off the racks on the day it was released.

All this is abstracted and imprecise, but I look at it as describing patterns of behavior, both from the Publishers as well as from comic shops/fans.  The publishers keep relying on relaunches, popular characters, and special issues (be they events or anniversaries) for their bread and butter sales.  They have figured out that the existing fan base absolutely LOVES #1 issues and special issues….they HAVE to have them for their collections.  So they charge more for these issues.  Increased dollars for the publishers with little extra effort.  Nothing new here, this has been going on for a really long time and my belief is that it cannot last forever, but I’m also not Nostradamus so I cannot predict at what point the fanbase will collectively tire of this manipulation and stop buying a bunch of up-priced #1 issues.

Ultimately this does squeeze the comics industry as a whole.  I have seen it on a small scale in shops that I go to: They do not order (or only order for pull list customers) a LARGE number of the lower selling Marvel/DC books and many indie books.  Just last Wednesday I was looking for Crowded #8 from Image and none of the shops near me had copies for the rack on the day it was supposed to have gone on sale.  I ended up getting it from MyComicShop.com… Fans are not going to discover new series or try indie comics if they’re not available to look at, but shops have to operate on really tight margins and at the shops I go to there are always piles of unsold comics that fall into these categories that the typical comic shop superhero fan has zero interest in.  In many cases they have no money to try new stuff because the big publishers are extremely effective at raiding their wallets for extra money for the up-priced books that they MUST have (new #1s, special covers, events, special issues, etc.)

Oh well… I’m in one of those funks that come every now & again when I think too hard about this stuff.  On one hand there is an absolute Renaissance of cool new comics from a wide variety of creators covering a wide variety of genres.  I find them because I read Previews every month, follow creators I like on social media, and am active online in groups where I find out about stuff I might like.  Then I order what I want in advance.  Frequently when I miss ordering something in advance I find it difficult to pick it up “on the fly” because shops just don’t carry it.  Crowded (from Image) is an example of this.  I discovered it a couple of months ago and my pre-orders do not kick in until #9.  Finding #7 & 8 as they came out was VERY difficult and I was specifically looking for them.  What chance does someone have of just stumbling across a series like this?

But, I’ll try to keep positive… there are LOTS of comics to love, I read a bunch of stuff I enjoy every month and I’m always finding new stuff I like!  Keep on comicing!

– Bob Bretall (bob@comicspectrum.com)

(BALTIMORE, MD) — (August 9, 2019) — A new era began for the X-Men and the Marvel Universe in Jonathan Hickman and Pepe Larraz’s House of X #1 from Marvel Comics, the best-selling comic book of July 2019 according to information provided by Diamond Comic Distributors, the world’s largest distributor of comics, graphic novels, and pop culture merchandise.

Marvel Comics was July’s top publisher with a 41.38% dollar share and a 45.49% unit share. DC placed second for the month with a 26.79% dollar share and a 27.63% unit share. Image Comics was third with an 8.43% share in dollars and a 8.64% share in units. IDW was fourth for the month, followed by Dark Horse Comics, Dynamite Entertainment, and BOOM! Studios.

dollar-shareunit-share

In total, Marvel Comics had five titles in July’s top ten best-selling comics. In addition to House of X #1, Hickman and R.B. Silva’s Powers of X #1 ranked #2; Nick Spencer, Zeb Wells, Ryna Ottley, Humberto Ramos, and Dan Hipp’s Amazing Spider-Man #25 ranked #3; Jed MacKay, Clay McLeod Chapman, Travel Foreman, and Alberto Alburquerque’s Black Cat #2 ranked #8; and Al Ewing and Joe Bennett’s Immortal Hulk #20 ranked #9. Robert Kirkman’s The Walking Dead #193, the final issue of the long-running Image Comics zombie series, ranked #4. DC had four titles in the top ten: Scott Snyder and Greg Capullo’s Batman: The Last Knight on Earth #2 at #5, Sean Murphy’s Batman: Curse of the White Knight #1 at #6, Snyder and Jock’s The Batman Who Laughs #7 at #7, and Tom King and Mikel Janin’s Batman #74 ranked #10. Among the premier publishers, Dynamite Entertainment’s Vampirella #1 from Christopher Preist and Ergun Gunduz was their top book in July at #11; Dark Horse Comics’ Black Hammer/Justice League #1, a crossover with DC by Jeff Lemire and Michael Walsh, ranked #64; IDW Publishing’s Teenage Mutant Ninja Turtles #96 was their top book at #99; and BOOM! Studios’ Buffy the Vampire Slayer #6 ranked #108.

Brian Azzarello and Lee Bermejo’s The Joker from DC’s Black Label imprint was July’s best-selling graphic novel. Also in the top ten for DC, Michael Northrop and Gustavo Duarte’s Dear Justice League ranked #6. Image Comics had three titles in the top ten, led by Ed Brubaker and Sean Phillips’ Bad Weekend at #2. IDW Publishing’s They Called Us Enemy, an autobiographical graphic novel from Star Trek actor George Takei about Japanese internment camps during World War II, ranked #4. Marvel Comics also had three titles in the top ten, with Jason Aaron and Mahmud Asrar’s Conan the Barbarian Volume 1: The Life and Death of Conan Book One leading the way at #7.

The softcover edition of Gemstone Publishing’s Overstreet Comic Book Price Guide Volume 49, the newest edition of the comic industry’s definitive price guide, was July’s best-selling book. The hardcover edition ranked #3, and the Big! Big! spiralbound edition ranked #9. Dynamite Entertainment also placed in the top ten with The Art of Tekken: A Complete Visual History, an art book about Namco’s long-running video game franchise, ranking #4.

Diamond Select Toys’ Marvel Gallery: X-Force Taco Truck Deadpool Statue, a San Diego Comic-Con 2019 exclusive, was July’s best-selling toy product, and one of the three SDCC exclusives from Diamond Select Toys among the top ten. Beast Kingdom’s Marvel Comics EAA-077: Spider-Gwen Figure, a PREVIEWS Exclusive, ranked #2 for the month. Funko also had three PREVIEWS Exclusive products among the top ten, led by the POP! Marvel: Nova Prime Vinyl Figure at #4. DC Collectibles also charted; the DC/Teenage Mutant Ninja Turtles: Michelangelo as Batman Figure, an SDCC exclusive, ranked #9.

Paizo Publishing’s Pathfinder Core Rulebook 2nd Edition, a revision of the rules for the popular role-playing game, was July’s best-selling game product and one of Paizo’s eight products among the top ten, including five additional products as part of the Pathfinder 2nd Edition launch.

TOP COMIC BOOK PUBLISHERS

PUBLISHER

DOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS

41.38%

45.49%

DC

26.79%

27.63%

IMAGE COMICS

8.43%

8.64%

IDW PUBLISHING

4.22%

3.99%

DARK HORSE COMICS

3.10%

2.42%

DYNAMITE ENTERTAINMENT

2.31%

2.19%

BOOM! STUDIOS

2.05%

1.86%

VIZ MEDIA

1.51%

0.58%

TITAN COMICS

0.74%

0.68%

ARCHIE COMICS

0.68%

0.75%

OTHER NON-TOP 10

8.80%

5.77%

  COMPARATIVE SALES STATISTICS

DOLLARS

UNITS

JULY 2019 VS. JUNE 2019

COMICS

15.75%

12.25%

GRAPHIC NOVELS

5.58%

4.42%

TOTAL COMICS/GN

12.93%

11.72%

TOYS

48.78%

61.20%

JULY 2019 VS. JULY 2018

COMICS

4.99%

-0.73%

GRAPHIC NOVELS

12.83%

0.08%

TOTAL COMICS/GN

6.91%

-0.68%

TOYS

72.30%

84.85%

YEAR TO DATE 2019 VS. YEAR TO DATE 2018

COMICS

0.97%

-4.36%

GRAPHIC NOVELS

-0.25%

-6.20%

TOTAL COMICS/GN

0.63%

-4.50%

TOYS

32.17%

35.90%

NEW TITLES SHIPPED

PUBLISHER

COMICS
SHIPPED

GRAPHIC NOVELS SHIPPED

MAGAZINES
SHIPPED

TOTAL

SHIPPED

MARVEL COMICS

105

45

0

150

DC

86

24

0

110

IDW PUBLISHING

45

20

0

65

IMAGE COMICS

50

10

0

60

DARK HORSE COMICS

18

20

0

38

BOOM! STUDIOS

15

16

0

31

VIZ MEDIA LLC

0

23

0

23

DYNAMITE ENTERTAINMENT

16

5

0

21

ARCHIE COMICS

13

3

0

16

ONI PRESS

4

5

0

9

OTHER NON-TOP 10

143

150

23

316

TOTAL

495

321

23

839

TOP 10 COMIC BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

HOUSE OF X #1

$5.99

MAY190690 MAR

2

POWERS OF X #1

$5.99

MAY190703 MAR

3

AMAZING SPIDER-MAN #25

$7.99

MAY190815 MAR

4

THE WALKING DEAD #193 (MR) [*]

$3.99

MAY190111 IMA

5

BATMAN: LAST KNIGHT ON EARTH #2

$5.99

MAY190360 DC

6

BATMAN: CURSE OF THE WHITE KNIGHT #1

$4.99

MAY190356 DC

7

THE BATMAN WHO LAUGHS #7

$4.99

JUN190448 DC

8

BLACK CAT #2

$3.99

MAY190834 MAR

9

IMMORTAL HULK #20

$3.99

MAY190775 MAR

10

BATMAN #74

$3.99

MAY190383 DC

TOP 10 COMIC BOOKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

HOUSE OF X #1

$5.99

MAY190690 MAR

2

POWERS OF X #1

$5.99

MAY190703 MAR

3

AMAZING SPIDER-MAN #25

$7.99

MAY190815 MAR

4

BATMAN: LAST KNIGHT ON EARTH #2

$5.99

MAY190360 DC

5

THE WALKING DEAD #193 (MR) [*]

$3.99

MAY190111 IMA

6

BATMAN: CURSE OF THE WHITE KNIGHT #1

$4.99

MAY190356 DC

7

THE BATMAN WHO LAUGHS #7

$4.99

JUN190448 DC

8

BLACK CAT #2

$3.99

MAY190834 MAR

9

IMMORTAL HULK #20

$3.99

MAY190775 MAR

10

VAMPIRELLA #1 [*]

$3.99

MAY190996 DE

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

THE JOKER TP

$14.99

APR190556 DC

2

BAD WEEKEND HC (MR)

$16.99

MAY190040 IMA

3

DEADLY CLASS VOL. 8: NEVER GO BACK TP (MR)

$16.99

MAY190047 IMA

4

THEY CALLED US ENEMY TP

$19.99

MAR190630 IDW

5

ADVENTURE ZONE VOL. 2: MURDER ON ROCKPORT LIMITED GN

$19.99

MAY191698 FIR

6

DEAR JUSTICE LEAGUE TP

$9.99

MAR190470 DC

7

CONAN THE BARBARIAN VOL. 1: THE LIFE AND DEATH OF CONAN BOOK ONE TP

$19.99

APR190960 MAR

8

MILES MORALES VOL. 1: STRAIGHT OUT OF BROOKLYN TP

$17.99

APR190958 MAR

9

DIE DIE DIE VOL. 1 TP (MR)

$19.99

MAY190041 IMA

10

DAREDEVIL BY CHIP ZDARSKY VOL. 1: KNOW FEAR TP

$15.99

MAY190967 MAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

CONAN THE BARBARIAN: ORIGINAL MARVEL YEARS OMNIBUS VOL. 2 HC

$125.00

JAN191082-M MAR

2

THE JOKER TP

$14.99

APR190556 DC

3

MONSTRESS VOLUME 1 HC (MR)

$49.99

APR190054-M IMA

4

BAD WEEKEND HC (MR)

$16.99

MAY190040 IMA

5

DC UNIVERSE: BRONZE AGE OMNIBUS BY JACK KIRBY HC

$150.00

NOV180560 DC

6

ADVENTURE ZONE VOL. 2: MURDER ON ROCKPORT LIMITED GN

$19.99

MAY191698 FIR

7

THEY CALLED US ENEMY TP

$19.99

MAR190630 IDW

8

SUPERMAN: THE GOLDEN AGE OMNIBUS VOL. 6 HC

$125.00

NOV180575 DC

9

MARVEL MASTERWORKS: CAPTAIN AMERICA VOL. 11 HC

$75.00

JAN191092-M MAR

10

THANOS BY DONNY CATES HC

$34.99

JAN191088 MAR

TOP 10 BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

OVERSTREET COMIC BOOK PRICE GUIDE VOL. 49 SC

$29.95

APR191757-M GEM

2

GEARS OF WAR RETROSPECTIVE HC

$49.99

MAY192131 UDO

3

OVERSTREET COMIC BOOK PRICE GUIDE VOL. 49 HC

$35.00

APR191758-M GEM

4

THE ART OF TEKKEN: A COMPLETE VISUAL HISTORY HC

$39.99

AUG181195 DE

5

I AM SHE-RA LITTLE GOLDEN BOOK

$4.99

MAY191727 RAN

6

I AM HE-MAN LITTLE GOLDEN BOOK

$4.99

MAY191726 RAN

7

DARK SOULS DESIGN WORKS VOL. 1 HC

$39.99

AUG131470 UDO

8

ART OF DARKSIDERS III

$49.99

DEC188955 UDO

9

BIG BIG OVERSTREET COMIC BOOK PRICE GUIDE VOL. 49

$49.50

APR191763 GEM

10

AVENGERS: BATTLE ON THE MOON LITTLE GOLDEN BOOK

$4.99

MAY191720 RAN

TOP 10 TOYS BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

MARVEL GALLERY: X-FORCE: TACO TRUCK DEADPOOL SDCC 2019 STATUE JAN198204 DST

2

MARVEL COMICS EAA-077: SPIDER-GWEN FIGURE OCT188103 BEA

3

DC GALLERY: SPEED FORCE FLASH SDCC 2019 PVC STATUE JAN198205 DST

4

POP! MARVEL: NOVA PRIME VINYL FIGURE OCT188711 FUN

5

MARVEL GALLERY: X-FORCE: X-23 SDCC 2019 PVC STATUE JAN198206 DST

6

POP! DC HEROES: RED DEATH VINYL FIGURE OCT188710 FUN

7

POP! RICK & MORTY: PICKLE RICK GLOW-IN-THE-DARK SDCC 2019 VINYL FIGURE DEC188716 FUN

8

FALLOUT: X-01 POWER ARMOR QUANTUM VARIANT 1/6-SCALE FIGURE NOV188441 THR

9

DC/TMNT: MICHELANGELO AS BATMAN SDCC 2019 FIGURE JAN199284 DC

10

MARVEL: VENOM ARTFX+ STATUE OCT188699 KOT

 TOP 10 GAMES BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

PATHFINDER CORE RULEBOOK HC (P2) MAY193227 PAI

2

PATHFINDER BESTIARY HC (P2) MAY193229 PAI

3

PATHFINDER CORE RULEBOOK SPECIAL EDITION HC (P2) MAY193228 PAI

4

THE EXPANSE RPG HC NOV182869 GRE

5

PATHFINDER BESTIARY SPECIAL EDITION HC (P2) MAY193230 PAI

6

PATHFINDER GM SCREEN (P2) MAY193238 PAI

7

STARFINDER RPG: CORE RULEBOOK HC JUN173371 PAI

8

MAGIC THE GATHERING TCG: WAR OF THE SPARK BOOSTERS JAN198652 WZK

9

PATHFINDER CONDITION CARDS DECK (P2) MAY193236 PAI

10

TOME OF BEASTS HC JUN168476 PAI

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts — which includes the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from sales made to thousands of comic book specialty shops located in North America and around the world.  Additional sales made to online merchants and other specialty retailers may be included as well.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond customers during any given month, which comprises pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable. Please note that comics marked with an asterisk (*) have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.

The New Titles Count Chart includes all titles that were invoiced by Diamond to retailers for the first time during the month and is not the official solicited title count for the month. Variant edition comic books and graphic novels at the same price point count as a single SKU. Variant edition comic books, lenticular covers, digital combo packs, and graphic novels at different price points count as separate SKUs for each edition.

***

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ABOUT DIAMOND COMIC DISTRIBUTORS (DCD)—Diamond is at the nexus of comics and pop culture merchandise. Based in Baltimore, MD, DCD is the world’s largest distributor of English-language comic books and pop-culture related merchandise, servicing thousands of specialty retailers worldwide. For more information, visit Diamond on the web at www.diamondcomics.com.

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Diamond Announces Top Sales for June 2019

DC Ships Less Than Half as Many Items as Marvel
Achieves ~60% of Marvel’s Market Share

Marvel wins as top Publisher again.  This is hardly news.  Marvel out-shipped DC 147 items to 71.  That’s more than twice as many items and they are not getting twice the market share.  What DC learned is all those extra items got them into a diminishing returns situation, so they cut back and concentrated on what is selling better.  For DC, that means ship a lot of Batman books, but “give the people what they want” is an old marketing aphorism.

With summer upon us, Marvel continues to hammer the marketplace with stuff.  June’s 147 items from Marvel is up ~25% from the 118 items they shipped in May.  There were a total of 788 items across all publishers shipped in June.  That’s close to 200 items for each Wednesday in the month.  Is your local shop racking 200 items each week?  I know mine are not.  I’ll point out again that the 2 comic shops I go to regularly don’t even buy all of “top publisher” Marvel’s items for the rack any more. Things that are not on any customer’s pull lists or books nobody has even asked about often get skipped.  These are not tiny shops, but they are overwhelmed by all the material being produced and they are pushing back by not blindly ordering copies of everything.  This means it is more important than ever to browse through the upcoming solicitations to see if there are things you’re interested in and ask your local shop to order a copy.  This isn’t necessary for the new House of X series or crossover du jour, but if you really want a copy of a mini series not featuring really popular characters (like “Meet the Skrulls”) or a lower-tier hero (like “Unstoppable Wasp”) there’s a chance you may not see it on the rack if you don’t ask about it in advance.  The same holds true for DC and indie books.  Take a few minutes each month to peruse the upcoming solicits on one of the popular comic book websites and see what catches your interest.  Personally, most of my favorites are outside of the huge selling blockbuster category.

Another thing I noticed this month is the dismal state of collected edition (aka Graphic Novel) sales.  They’re down double digits for June 2019 vs. May 2019 and June 2019 vs. June 2018.  Personally, I think this is more indicative of people moving outside of comic shops to get their reading material that is not “monthly time-sensitive”.  There is a lot of competition from Amazon and other online sellers that don’t get their product via Diamond, as well as digital comics which are sold in collected volumes as well as single issues.  Unfortunately, we don’t have reliable sales data for these other retail avenues, but I suspect they are growing as the dead tree versions decline.

I still love comics as much as I ever did, but my interests have changed over time.  I suspect this will happen with most people who don’t give up on the medium.  There’s a lot out there to enjoy, but you need to look around a bit to find what might be a good fit for you.  If you’re not seeing enough that wows you sitting on the rack at your local shop (or not seeing anything at all that wows you), that does not necessarily mean that those elusive “wow factor” books are not being published.  It just means your shop didn’t order copies for the rack.  A first step may be to ask them what sold out before you got to the shop that week.  Or even what they got for customer’s pull lists that never even made it to the racks.  Someone is liking those books, asking about what other people are enjoying coupled with a few simple Google searches may help you find a new favorite.

Read what you like.  When you run out of things you like to read, look for NEW things. Keep on comicing!

– Bob Bretall (bob@comicspectrum.com)

(BALTIMORE, MD) — (July 12, 2019) — Felicia Hardy, jewel thief and long-time Spider-Man foe, starred in her first ongoing series and the best-selling comic book of June 2019, Jed MacKay and Travel Foreman’s Black Cat #1 from Marvel Comics, according to information provided by Diamond Comic Distributors, the world’s largest distributor of comics, graphic novels, and pop culture merchandise.

Marvel Comics was June’s top publisher with a 43.38% dollar share and a 48.93% unit share. In second, DC had a 26.71% dollar share and a 26.44% unit share. Image Comics was third for the month at 7.58% in dollars and 8.01% in units, followed by Dark Horse Comics at 3.23% in dollars and 2.16% in units, IDW Publishing at 3.08% in dollars and 2.83% in units, BOOM! Studios at 2.43% in dollars and 2.31% in units, and Dynamite Entertainment at 2.15% in dollars and 2.02% in units.

dollar-shareunit-share

Marvel Comics had four books in the top ten. In addition to Black Cat #1, Donny Cates and Tradd Moore’s Silver Surfer: Black #1 ranked #3, Amazing Spider-Man #24 ranked #6, and The Immortal Hulk #19 ranked #7. DC had five titles in the top ten: Tom Taylor, Trevor Hairsine, and Stefano Guadiano’s DCeased #2 ranked #2; Brian Azzarello and Lee Bermejo’s Batman: Damned #3 ranked #4; The Batman Who Laughs #6 ranked #5; Batman #73 ranked #9; and Batman #72 ranked #10. Image Comics’ The Walking Dead #192, the penultimate issue of Robert Kirkman’s long-running zombie series, ranked #8. Among the premier publishers, Stan Sakai’s Usagi Yojimbo #1 was IDW Publishing’s top book for June at 61; BOOM! Studios’ Buffy the Vampire Slayer #5 ranked #85; Stranger Things: Six #2, a prequel to the Netflix series, was Dark Horse Comics’ top book at #110; and Dynamite Entertainment’s Red Sonja: Birth of the She-Devil #1, telling the origin of the sword-and-sorcery character, was their top book at #125.

Kieron Gillen and Stephanie Hans’ Die Volume 1: Fantasy Heartbreaker from Image Comics, the first volume of their modern fantasy series about adults facing the same monstrous evil they faced as teenaged role-players, was June’s best-selling graphic novel. DC had five titles in the top ten: the Detective Comics #1000 Deluxe Edition ranked #2; the DC Poster Portfolio: Stanley “Artgerm” Lau, a collection of his covers for DC, ranked #3; DC Super-Hero Girls: Search for Atlantis ranked #4; Teen Titans: Raven, the original graphic novel from the DC Ink imprint, ranked #7; and Batman/The Flash: The Button, a softcover edition of the best-selling storyline, ranked #8.

UDON Entertainment’s Mega Man Zero: Official Complete Works, an artbook that looks at the Capcom video game, was June’s best-selling book and one of the four UDON books among the top ten. Also in the top ten, BOOM! Studios’ Jim Henson’s The Dark Crystal, the novelization of the beloved film, ranked #10.

Funko’s POP! DC Heroes: Harley Quinn with Boombox Vinyl Figure, a PREVIEWS Exclusive, was June’s best-selling toy product. Diamond Select Toys had two items in the top ten: the Marvel Gallery: Carnage Comic PVC Figure ranked #2 and the Marvel Gallery: Avengers Endgame: Hulkbuster Deluxe PVC Figure ranked #4. DC Collectibles also had two products in the top ten: the DC Designer Series: Supergirl by Stanley “Artgerm” Lau Statue ranked #8 and the Batman Animated Series: Batcycle & Figure Set ranked #10.

Paizo Publishing’s Pathfinder Adventure Card Game Core Set was June’s best-selling game product and one of the six products from Paizo in the top ten. Green Ronin Publishing’s Critical Role: Tal’Dorei Campaign Setting rulebook placed in the top ten for the third consecutive month and the fourth time in the past six months, ranking #2 for the month.

TOP COMIC BOOK PUBLISHERS

PUBLISHER

DOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS

43.38%

48.93%

DC

26.71%

26.44%

IMAGE COMICS

7.58%

8.01%

DARK HORSE COMICS

3.23%

2.16%

IDW PUBLISHING

3.08%

2.83%

BOOM! STUDIOS

2.43%

2.31%

DYNAMITE ENTERTAINMENT

2.15%

2.02%

VIZ MEDIA

1.61%

0.59%

ONI PRESS

0.74%

0.53%

ARCHIE COMICS

0.57%

0.60%

OTHER NON-TOP 10

8.52%

5.59%

 COMPARATIVE SALES STATISTICS

DOLLARS

UNITS

JUNE 2019 VS. MAY 2019

COMICS

-6.44%

-6.55%

GRAPHIC NOVELS

-18.39%

-15.92%

TOTAL COMICS/GN

-10.09%

-7.26%

TOYS

-2.86%

-15.02%

JUNE 2019 VS. JUNE 2018

COMICS

3.56%

-4.63%

GRAPHIC NOVELS

-7.11%

-13.13%

TOTAL COMICS/GN

0.36%

-5.27%

TOYS

35.23%

14.34%

YEAR TO DATE 2019 VS. YEAR TO DATE 2018

COMICS

0.21%

-5.03%

GRAPHIC NOVELS

-2.25%

-7.19%

TOTAL COMICS/GN

-0.49%

-5.19%

TOYS

24.92%

27.33%

SECOND QUARTER 2019 VS. FIRST QUARTER 2019

COMICS

3.15%

6.51%

GRAPHIC NOVELS

3.01%

-3.86%

TOTAL COMICS/GN

3.11%

5.72%

TOYS

-9.68%

-11.18%

SECOND QUARTER 2019 VS. SECOND QUARTER 2018

COMICS

-6.71%

-7.62%

GRAPHIC NOVELS

-8.72%

-16.49%

TOTAL COMICS/GN

-7.28%

-8.29%

TOYS

30.69%

24.68%

NEW TITLES SHIPPED

PUBLISHER

COMICS

SHIPPED

GRAPHIC NOVELS SHIPPED

MAGAZINES

SHIPPED

TOTAL

SHIPPED

MARVEL COMICS

104

43

0

147

DC

50

20

1

71

IMAGE COMICS

46

11

0

57

IDW PUBLISHING

30

17

0

47

DARK HORSE COMICS

19

22

0

41

BOOM! STUDIOS

20

11

0

31

DYNAMITE ENTERTAINMENT

18

7

0

25

VIZ MEDIA

0

23

0

23

ARCHIE COMICS

11

2

0

13

ONI PRESS

5

5

0

10

OTHER NON-TOP 10

121

184

18

323

TOTAL

424

345

19

788

TOP 10 COMIC BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

BLACK CAT #1

$4.99

APR190773-M MAR

2

DCEASED #2

$3.99

APR190459-M DC

3

SILVER SURFER: BLACK #1

$3.99

APR190783-M MAR

4

BATMAN: DAMNED #3 (MR)

$6.99

MAR190493-M DC

5

THE BATMAN WHO LAUGHS #6

$4.99

APR190454-M DC

6

AMAZING SPIDER-MAN #24

$3.99

APR190824-M MAR

7

THE IMMORTAL HULK #19

$3.99

APR190792-M MAR

8

THE WALKING DEAD #192 (MR)

$3.99

APR190202-M IMA

9

BATMAN #73

$3.99

APR190448-M DC

10

BATMAN #72

$3.99

APR190446-M DC

TOP 10 COMIC BOOKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

BLACK CAT #1

$4.99

APR190773-M MAR

2

BATMAN: DAMNED #3 (MR)

$6.99

MAR190493-M DC

3

SUPERMAN: YEAR ONE #1 (MR) [*]

$7.99

APR190432-M DC

4

DCEASED #2

$3.99

APR190459-M DC

5

SILVER SURFER: BLACK #1

$3.99

APR190783-M MAR

6

THE BATMAN WHO LAUGHS #6

$4.99

APR190454-M DC

7

WAR OF THE REALMS #6

$5.99

APR190726-M MAR

8

THE IMMORTAL HULK #19

$3.99

APR190792-M MAR

9

AMAZING SPIDER-MAN #24

$3.99

APR190824-M MAR

10

THE WALKING DEAD #192 (MR)

$3.99

APR190202-M IMA

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

DIE VOL. 1: FANTASY HEARTBREAKER TP (MR)

$9.99

MAR190080 IMA

2

DETECTIVE COMICS #1000 DELUXE EDITION HC

$19.99

MAR190576 DC

3

DC POSTER PORTFOLIO: STANLEY “ARTGERM” LAU TP

$24.99

OCT180551 DC

4

DC SUPER HERO GIRLS: SEARCH FOR ATLANTIS TP

$9.99

JUN180439 DC

5

DISNEY DESCENDANTS: EVIE’S WICKED RUNWAY VOL. 2 TP

$15.99

FEB192149 TOK

6

DISNEY DESCENDANTS: EVIE’S WICKED RUNWAY VOL. 1 TP

$15.99

JAN192254 TOK

7

TEEN TITANS: RAVEN TP (DC INK)

$16.99

FEB190469 DC

8

BATMAN/THE FLASH: THE BUTTON TP

$14.99

MAR190568-M DC

9

MIRACULOUS TALES: LADYBUG AND CAT NOIR SEASON 2 VOL. 4 TP

$8.99

SEP181357 ACT

10

MY HERO ACADEMIA VOLUME 19 GN

$9.99

APR192159 VIZ

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

BLACKEST NIGHT OMNIBUS: 10TH-ANNIVERSARY EDITION HC

$150.00

NOV180548 DC

2

DC POSTER PORTFOLIO: STANLEY “ARTGERM” LAU TP

$24.99

OCT180551 DC

3

BATMAN BY GRANT MORRISON OMNIBUS VOL. 2 HC

$75.00

NOV180534 DC

4

DETECTIVE COMICS #1000 DELUXE EDITION HC

$19.99

MAR190576 DC

5

BATMAN: THE GOLDEN AGE OMNIBUS VOL. 7 HC

$125.00

OCT180558 DC

6

DISNEY DESCENDANTS: EVIE’S WICKED RUNWAY VOL. 2 TP

$15.99

FEB192149 TOK

7

MARVEL MASTERWORKS: SPECTACULAR SPIDER-MAN VOL. 2 HC

$75.00

DEC181027-M MAR

8

BERSERK DELUXE EDITION VOL. 2  HC (MR)

$49.99

FEB190389 DAR

9

DIE VOL. 1: FANTASY HEARTBREAKER TP (MR)

$9.99

MAR190080 IMA

10

HULK BY LOEB & MCGUINNESS OMNIBUS HC

$100.00

DEC181029 MAR

TOP 10 BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

MEGA MAN ZERO: OFFICIAL COMPLETE WORKS HC

$44.99

APR192142 UDO

2

THE ART OF DARKSIDERS HC

$49.99

FEB192162 UDO

3

ROLLED AND TOLD VOL. 1 HC

$39.99

APR191818 LIO

4

THE ART OF DARKSIDERS II HC

$49.99

MAR192161 UDO

5

THE ART OF DARKSIDERS III HC

$49.99

DEC188955 UDO

6

PHOTO JOURNAL GUIDE TO MARVEL COMICS VOL III: A-J

$29.95

STAR00178 GEM

7

PHOTO JOURNAL GUIDE TO MARVEL COMICS VOL 3 & 4 SET

$50.00

STAR18847 GEM

8

NEIL GAIMAN: THE SLEEPER & THE SPINDLE SC

$9.99

JAN198509 HAR

9

THE GOLDEN AGE OF DC COMICS HC

$20.00

JAN192102 TAS

10

JIM HENSON’S THE DARK CRYSTAL SC

$14.99

FEB191275 BOO

TOP 10 TOYS BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

POP! DC HEROES: HARLEY QUINN WITH BOOMBOX VINYL FIGURE AUG188545 FUN

2

MARVEL GALLERY: CARNAGE COMIC PVC FIGURE JAN192550 DST

3

X-MEN LEGENDS 6-INCH ACTION FIGURES NOV188066 HAS

4

MARVEL GALLERY: AVENGERS ENDGAME: HULKBUSTER PVC FIGURE JAN192549 DST

5

CAPTAIN MARVEL LEGENDS 6-INCH ACTION FIGURES JUL188377 HAS

6

SPIDER-MAN LEGENDS 6-INCH ACTION FIGURES MAY198658 HAS

7

ONE-12 COLLECTIVE: GHOSTBUSTERS DELUXE 4-PIECE FIGURE SET FEB188377 MEZ

8

DC DESIGNER SERIES: SUPERGIRL BY STANLEY LAU STATUE NOV180595 DC

9

ONE-12 COLLECTIVE: DC SOVEREIGN KNIGHT BATMAN FIGURE MAR188642 MEZ

10

BATMAN ANIMATED SERIES: BATCYCLE & FIGURE SET JAN190709 DC

 TOP 10 GAMES BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

PATHFINDER ADVENTURE CARD GAME CORE SET MAR198499 PAI

2

CRITICAL ROLE: TAL’DOREI CAMPAIGN SETTING HC JUN173357 GRE

3

MARVEL HEROCLIX: AVENGERS: BLACK PANTHER AND THE ILLUMINATI BOOSTER BRICK FEB193072 NEC

4

STARFINDER RPG: BEGINNER BOX FEB193069 PAI

5

PATHFINDER RPG: OCCULT ADVENTURES POCKET EDITION MAR193051 PAI

6

PATHFINDER ACG ADVENTURE PATH: CURSE OF THE CRIMSON THRONE MAR198498 PAI

7

STARFINDER RPG: CORE RULEBOOK HC JUN173371 PAI

8

PATHFINDER RPG: ULTIMATE WILDERNESS POCKET EDITION MAR193052 PAI

9

THE EXPANSE RPG HC NOV182869 GRE

10

MARVEL HEROCLIX: WOLVERINE VS. CYCLOPS REGENESIS DEC188863 NEC

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts — which includes the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from sales made to thousands of comic book specialty shops located in North America and around the world.  Additional sales made to online merchants and other specialty retailers may be included as well.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond customers during any given month, which comprises pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable. Please note that comics marked with an asterisk (*) have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.

The New Titles Count Chart includes all titles that were invoiced by Diamond to retailers for the first time during the month and is not the official solicited title count for the month. Variant edition comic books and graphic novels at the same price point count as a single SKU. Variant edition comic books, lenticular covers, digital combo packs, and graphic novels at different price points count as separate SKUs for each edition.

***

Diamond-Logo

ABOUT DIAMOND COMIC DISTRIBUTORS (DCD)—Diamond is at the nexus of comics and pop culture merchandise. Based in Baltimore, MD, DCD is the world’s largest distributor of English-language comic books and pop-culture related merchandise, servicing thousands of specialty retailers worldwide. For more information, visit Diamond on the web at www.diamondcomics.com.

Visit the ComicSpectrum website: http://www.comicspectrum.com/
or Facebook page: https://www.facebook.com/ComicSpectrum

Posted in Comics, Comics Sales, Diamond | Tagged , , , , , , | Leave a comment

Diamond Announces Top Sales for May 2019

DC is Coming on Strong with Comics Fans
Marvel Wins Sales by Flooding the Market with Books

In May, Marvel beat DC on unit share by only ~1% -> 39.75% for Marvel, 38.58% for DC.  While Marvel won by ~12% on dollar share (because they are selling more expensive products overall) they are almost on par with DC on the number of comics being bought by shops.  The thing to consider here is that Marvel had to ship more that 50% more items to comics shops to win by that meager 1%!  Marvel shipped 154 total items to DC’s 93.  For comic books, Marvel almost doubled DC’s output, 118 to 60.

This tells me that Marvel is flooding the racks with lower selling books in an attempt to crowd out the competition.  I have noticed (at the comic shops I frequent here in SoCal) that they are not even racking all the items Marvel is blasting out each month.  They treat the bottom 30% of Marvel’s title list like low-end indie books… they order copies for people who have them on their pull list and maybe 1 copy for the rack that goes in a single pile as opposed to getting a solo rack slot.

It’s getting to be too much.  Marvel did this back in the 1990s as well, crowding out the competition with loads of reprints and titles with low circulation.  Today the reprints (and Marvel puts out a lot of them) are augmented by tremendous amounts of event tie-in books and multiple issues per month of popular titles.

The fact that DC can be at pretty much the same unit share shipping only 2/3rds of what Marvel ships tells me that concentrating on the DC core titles works.  I always point out that DC has a reliance on Batman, but that works for them AND for their fans. The Batman Who Laughs is a hit (at spot #5), outselling the core Batman title (at spots #8+9).  The new Black Label “Batman: Last Knight on Earth” outsold even that (coming in at spot #3).  DC held 6 of the top 10, 4 of those are Batman and the other 2 are events.

I’d love to see Marvel concentrating on putting out books that give Batman a run for his money at the top of the sales charts (which theoretically equates to fan interest) as opposed to going for the numerical win by putting out a large quantity of filler material.

– Bob Bretall (bob@comicspectrum.com)

(BALTIMORE, MD) — (June 10, 2019) — A techno-virus turns a tenth of Earth’s population into monstrous creatures and the Justice League is all that stands in the way of total disaster in Tom Taylor, Trevor Hairsine, and Stefano Gaudiano’s DCeased #1 from DC Comics, the best-selling comic book of May 2019 according to information provided by Diamond Comic Distributors, the world’s largest distributor of comics, graphic novels, and pop culture merchandise.

Marvel Comics was May’s top publisher with a dollar share of 40.46% and a unit share of 39.75%. DC placed second with a 28.22% dollar share and a 38.58% unit share. In third was Image Comics with a 6.88% dollar share and a 5.53% unit share. Dark Horse Comics ranked fourth with a 3.78% dollar share and 2.19% unit share, followed by IDW Publishing with a 3.61% dollar share and a 2.98% unit share, then BOOM! Studios with a 2.21% dollar share and a 1.76% unit share, VIZ Media with a 1.84% dollar share and a 0.65% unit share, and Dynamite Entertainment with a 1.78% dollar share and a 1.50% unit share.

dollar-shareunit-share

In total, DC had six titles in the top ten including Geoff Johns and Gary Frank’s Doomsday Clock #10 at #2, Scott Snyder and Greg Capullo’s Batman: Last Knight on Earth #1 at #3, Snyder and Jock’s The Batman Who Laughs #5 at #5, Batman #70 at #8, and Batman #71 at #9. Marvel Comics had four titles in the top ten: Gerry Duggan and Mike Deodato’s Savage Avengers #1 ranked #4; Nick Spencer, Gerardo Sandoval, and Victor Nava’s Amazing Spider-Man #21 ranked #6; Al Ewing, Joe Bennett, and Ruy Jose’s The Immortal Hulk #17 ranked #7; and Spencer and Humberto Ramos’ Amazing Spider-Man #22 ranked #10. Among the premier publishers, Image Comics’ The Walking Dead #191 ranked #27; Dark Horse Comics’ Stranger Things: Six #1, a prequel to the Netflix series, ranked #82; BOOM! Studios’ Firefly #6 ranked #98; Dynamite Entertainment’s Red Sonja and Vampirella Meet Betty & Veronica #1, a crossover with Archie Comics, ranked #107; and IDW Publishing’s Transformers #4 ranked #156.

Lauren Myracle and Issac Goodhart’s Under the Moon: A Catwoman Tale, an original graphic novel from DC’s DC Ink imprint, was May’s best-selling graphic novel. Also in the top ten for DC, DC Super Hero Girls: Spaced Out ranked #6. Dark Horse Comics had three titles in the top ten: The Umbrella Academy volumes 1 and 2 ranked #2 and #4 respectively, and The Legend of Korra Part 1: Ruins of Empire ranked #8. Image Comics had four titles in the top ten: Skottie Young and Jorge Corona’s Middlewest Book 1 ranked #3, East of West Volume 9 ranked #5, Rat Queens Volume 6 ranked #9, and Saga Deluxe Edition Volume 3 ranked #10. Also in the top ten, Al Ewing and Joe Bennett’s The Immortal Hulk Volume 3: Hulk in Hell ranked #7.

VIZ Media’s My Hero Academia: School Briefs Volume 1 was May’s best-selling book.

1000 Toys’ Hellboy: Standard Version 1/12-Scale Figure was May’s best-selling toy. Funko’s PREVIEWS Exclusive POP! Marvel: Spider-Punk Vinyl Figure ranked #2 for the month. Diamond Select Toys had four products in the top ten, led by the Marvel Select: Rogue Action Figure at #3. DC Collectibles had three products in the top ten; their top-selling product, the DC Cover Girls: Wonder Woman by Joëlle Jones Statue, ranked #5.

Paizo Publishing’s Starfinder RPG Beginner Box, an introductory set to the space opera role-playing game, was May’s best-selling game product. Also, Hasbro’s Dungeons & Dragons: Stranger Things Edition, the best-selling game of April, remained in the top ten at #10 for the month.

TOP COMIC BOOK PUBLISHERS

PUBLISHER

DOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS

40.46%

39.75%

DC COMICS

28.22%

38.58%

IMAGE COMICS

6.88%

5.53%

DARK HORSE COMICS

3.78%

2.19%

IDW PUBLISHING

3.61%

2.98%

BOOM! STUDIOS

2.21%

1.76%

VIZ MEDIA

1.84%

0.65%

DYNAMITE ENTERTAINMENT

1.78%

1.50%

ONI PRESS

0.84%

0.56%

TITAN COMICS

0.67%

0.49%

OTHER NON-TOP 10

9.72%

9.72%

 COMPARATIVE SALES STATISTICS

DOLLARS

UNITS

MAY 2019 VS. APRIL 2019

COMICS

15.60%

14.51%

GRAPHIC NOVELS

50.97%

44.63%

TOTAL COMICS/GN

24.51%

16.35%

TOYS

27.91%

46.27%

MAY 2019 VS. MAY 2018

COMICS

-7.81%

-4.30%

GRAPHIC NOVELS

5.36%

-5.36%

TOTAL COMICS/GN

-4.15%

-4.38%

TOYS

40.65%

40.25%

YEAR TO DATE 2019 VS. YEAR TO DATE 2018

COMICS

-0.45%

-5.12%

GRAPHIC NOVELS

-1.21%

-5.94%

TOTAL COMICS/GN

-0.66%

-5.18%

TOYS

23.04%

30.09%

NEW TITLES SHIPPED

PUBLISHER

COMICS

SHIPPED

GRAPHIC NOVELS SHIPPED

MAGAZINES

SHIPPED

TOTAL

SHIPPED

MARVEL COMICS

118

36

0

154

DC COMICS

60

33

0

93

IMAGE COMICS

38

23

0

61

IDW PUBLISHING

37

18

0

55

DARK HORSE COMICS

22

30

0

52

VIZ MEDIA

0

45

0

45

BOOM! STUDIOS

22

13

0

35

DYNAMITE ENTERTAINMENT

19

4

0

23

TITAN COMICS

10

6

2

18

ONI PRESS

9

5

0

14

OTHER NON-TOP 10

151

190

27

368

TOTAL

486

403

29

918

 TOP 10 COMIC BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

DCEASED #1

$3.99

MAR190464-M DC

2

DOOMSDAY CLOCK #10

$4.99

JAN190585-M DC

3

BATMAN: LAST KNIGHT ON EARTH #1 (MR)

$5.99

MAR190458-M DC

4

SAVAGE AVENGERS #1

$4.99

MAR190757-M MAR

5

THE BATMAN WHO LAUGHS #5

$4.99

MAR190495-M DC

6

AMAZING SPIDER-MAN #21

$3.99

MAR190831-M MAR

7

THE IMMORTAL HULK #17

$3.99

MAR190845-M MAR

8

BATMAN #70

$3.99

MAR190487-M DC

9

BATMAN #71

$3.99

MAR190489-M DC

10

AMAZING SPIDER-MAN #22

$3.99

MAR190835-M MAR

TOP 10 COMIC BOOKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

DCEASED #1

$3.99

MAR190464-M DC

2

BATMAN: LAST KNIGHT ON EARTH #1 (MR)

$5.99

MAR190458-M DC

3

DOOMSDAY CLOCK #10

$4.99

JAN190585-M DC

4

THE BATMAN WHO LAUGHS #5

$4.99

MAR190495-M DC

5

SAVAGE AVENGERS #1

$4.99

MAR190757-M MAR

6

THE IMMORTAL HULK #17

$3.99

MAR190845-M MAR

7

AMAZING SPIDER-MAN #21

$3.99

MAR190831-M MAR

8

WAR OF REALMS #3

$4.99

MAR190765-M MAR

9

WAR OF REALMS #4

$4.99

MAR190773-M MAR

10

BATMAN #70

$3.99

MAR190487-M DC

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

UNDER THE MOON: A CATWOMAN TALE TP

$16.99

JAN190554 DC

2

THE UMBRELLA ACADEMY VOL. 1: THE APOCALYPSE SUITE TP

$17.99

SEP108136 DAR

3

MIDDLEWEST BOOK 1 TP (MR)

$9.99

MAR190092-M IMA

4

THE UMBRELLA ACADEMY VOL. 2: DALLAS TP

$17.99

DEC098005 DAR

5

EAST OF WEST VOL. 9 TP

$16.99

FEB190059 IMA

6

DC SUPER HERO GIRLS: SPACED OUT TP

$9.99

JAN190555 DC

7

THE IMMORTAL HULK VOL. 3: HULK IN HELL TP

$15.99

FEB190998 MAR

8

LEGEND OF KORRA PART 1: RUINS OF EMPIRE TP

$10.99

JAN190482 DAR

9

RAT QUEENS VOL. 6: INFERNAL PATH TP (MR)

$16.99

MAR190119 IMA

10

SAGA DELUXE EDITION VOL. 3 HC (MR)

$49.99

MAR190127 IMA

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

AMAZING SPIDER-MAN OMNIBUS VOL. 4 HC

$125.00

NOV181004-M MAR

2

SAGA DELUXE EDITION VOL. 3 HC (MR)

$49.99

MAR190127 IMA

3

AMAZING SPIDER-MAN BY J. MICHAEL STRACZYNSKI OMNIBUS VOL. 1  HC

$125.00

NOV181006 MAR

4

THE UMBRELLA ACADEMY VOL. 1: THE APOCALYPSE SUITE TP

$17.99

SEP108136 DAR

5

UNDER THE MOON: A CATWOMAN TALE TP DC INK

$16.99

JAN190554 DC

6

THE UMBRELLA ACADEMY VOL. 2: DALLAS TP

$17.99

DEC098005 DAR

7

EAST OF WEST VOL. 9 TP

$16.99

FEB190059 IMA

8

SIX DAYS: THE INCREDIBLE STORY OF D-DAY’S LOST CHAPTER HC

$24.99

FEB190468 DC

9

ABSOLUTE BATMAN: THE BLACK MIRROR HC

$99.99

AUG180594 DC

10

BATMAN: WHITE KNIGHT HC

$29.99

JAN198939 DC

TOP 10 BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

MY HERO ACADEMIA: SCHOOL BRIEFS VOL. 1 SC

$10.99

FEB192175 VIZ

2

LULU IS A RHINOCEROS

$16.99

FEB188267 WIC

3

DOCTOR WHO: SCRATCHMAN HC

$23.99

DEC181681 PEN

4

OVERLORD VOLUME 10 HC (MR)

$20.00

MAR192224 YEN

5

BLOODBORNE: OFFICIAL ARTWORKS SC

$44.99

MAR172148 UDO

6

TALES OF THE LOST CITADEL PROSE ANTHOLOGY SC

$15.99

JAN193197 GRE

7

THE SHADOW DOUBLE NOVEL VOL. 141 SC

$14.95

FEB191942 SAN

8

AVENGERS ENDGAME: OFFICIAL MOVIE SPECIAL HC

$19.99

JAN192125 TTN

9

DOCTOR WHO: 13 DOCTORS 13 STORIES SC

$17.99

DEC181677 PEN

10

DOCTOR WHO: THE WOMEN WHO LIVED HC

$23.99

FEB188707 PEN

TOP 10 TOYS BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

HELLBOY: STANDARD VERSION 1/12-SCALE FIGURE MAY189233 100

2

POP! MARVEL: SPIDER-PUNK VINYL FIGURE SEP188215 FUN

3

MARVEL SELECT: ROGUE ACTION FIGURE SEP182338 DST

4

MARVEL GALLERY: SPIDER-MAN COMIC PVC FIGURE SEP182341 DST

5

DC COVER GIRLS: WONDER WOMAN BY JOELLE JONES STATUE OCT180633 DC

6

DARK KNIGHTS METAL: BATMAN THE DAWNBREAKER STATUE OCT180626 DC

7

MARVEL SELECT: JUGGERNAUT ACTION FIGURE JUN101512 DST

8

DC GALLERY METAL: THE RED DEATH PVC FIGURE OCT182228 DST

9

ONE-12 COLLECTIVE: MARVEL: BLADE ACTION FIGURE MAR188185 MEZ

10

BATMAN BLACK & WHITE STATUE: WHITE KNIGHT JOKER BY SEAN MURPHY NOV180600 DC

 TOP 10 GAMES BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

STARFINDER RPG BEGINNER BOX FEB193069 PAI

2

CRITICAL ROLE: TAL’DOREI CAMPAIGN SETTING HC JUN173357 GRE

3

THE EXPANSE RPG HC NOV182869 GRE

4

MY HERO ACADEMIA CARD GAME JUL183082 S7

5

STARFINDER RPG: CORE RULEBOOK HC JUN173371 PAI

6

PATHFINDER PAWNS BESTIARY BOX FEB168541 PAI

7

TOME OF BEASTS HC JUN168476 PAI

8

THE EXPANSE RPG: GAME MASTERS KIT HC NOV182870 GRE

9

PATHFINDER RPG: CORE RULEBOOK POCKET EDITION APR168770 PAI

10

DUNGEONS & DRAGONS: STRANGER THINGS EDITION JAN198565 HAS

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts — which includes the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from sales made to thousands of comic book specialty shops located in North America and around the world.  Additional sales made to online merchants and other specialty retailers may be included as well.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond customers during any given month, which comprises pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable. Please note that comics marked with an asterisk (*) have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.

The New Titles Count Chart includes all titles that were invoiced by Diamond to retailers for the first time during the month and is not the official solicited title count for the month. Variant edition comic books and graphic novels at the same price point count as a single SKU. Variant edition comic books, lenticular covers, digital combo packs, and graphic novels at different price points count as separate SKUs for each edition.

***

Diamond-Logo

ABOUT DIAMOND COMIC DISTRIBUTORS (DCD)—Diamond is at the nexus of comics and pop culture merchandise. Based in Baltimore, MD, DCD is the world’s largest distributor of English-language comic books and pop-culture related merchandise, servicing thousands of specialty retailers worldwide. For more information, visit Diamond on the web at www.diamondcomics.com.

Visit the ComicSpectrum website: http://www.comicspectrum.com/
or Facebook page: https://www.facebook.com/ComicSpectrum

Posted in Comics, Comics Sales, Diamond, Uncategorized | Tagged , , , , , , , | Leave a comment

Diamond Announces Top Sales for April 2019

Detective Comics #1000 Variants Gave Comics a HUGE Bump in March
April Sales Show the “No Big Book” slump

In March, the plethora of variant covers for the $9.99 cover price Detective Comics #1000 drove DC to a rare win in $ sales, and also gave comics overall a very solid month.  With no similar big book for DC in April, they dropped back down to a far distant 2nd place (20% behind Marvel in $ sales, 25% behind in unit sales).  This is partially due to the DC cutback on total titles, they shipped 85 total items to Marvel’s 143.  That said, the March sales show us that DC can win BIG by using the triple threat of Batman + Significant Anniversary + Variant covers, because fans ate that up with many people buying multiple copies of the $9.99 #1000 issue in March.

Lacking the stunt driven sales, total sales for April were down 13.26% over March 2019 and down 17.65% over last year, April 2018.

The top 10 of comics is yet again dominated by events (War of the Realms #1, Heroes in Crisis #7), Batman (Batman Who Laughs #4, Batman #68 & 69), and Spider-Man family (Symbiote Spider-Man #1, Web of Venom: Cult of Carnage #1, Amazing Spider-Man #20). The two exceptions to the  Event/batman/Spider-Man triumvirate were Thanos #1 (coming in at #7) and The Immortal Hulk #16 (coming in at #4).  Thanos is not surprising given the box office results for Avengers: Endgame.  The Immortal Hulk is a rare example of a book selling really well because of solid fan word of mouth, this book has been selling strongly for the entire run and is one of the most popular takes on the Hulk since World War Hulk over a decade ago.

In collected editions, there is a pretty even mix of Publishers with Image and Marvel both holding 3 spots, DC 2 spots, and Dark Horse making a rare appearance with both volumes of The Umbrella Academy hitting the top 10 in the wake of the team’s Netflix series debut.

– Bob Bretall (bob@comicspectrum.com)

(BALTIMORE, MD) — (May 10, 2019) — Malekith and his armies, fresh from conquering nine of the cosmic realms, invades Midgard, better known as Earth, in Jason Aaron and Russell Dauterman’s War of the Realms #1, the first chapter of the new crossover event from Marvel Comics and the best-selling comic book of April 2019 according to information provided by Diamond Comic Distributors, the world’s largest distributor of comics, graphic novels, and pop culture merchandise.

Marvel Comics was April’s top publisher with a dollar share of 45.50% and a unit share of 50.70%. DC Comics placed second with a 24.73% dollar share and a 25.89% unit share. In third was Image Comics with a 7.93% dollar share and a 7.60% unit share. IDW Publishing ranked fourth with a 3.26% dollar share and 2.76% unit share, followed by Dark Horse Comics with a 2.89% dollar share and a 1.92% unit share, then BOOM! Studios with a 2.46% dollar share and a 2.75% unit share, and Dynamite Entertainment with a 1.71% dollar share and a 1.53% unit share.

dollar-shareunit-share

Marvel Comics had six of the month’s top ten best-selling comic books. In addition to War of the Realms #1, Peter David and Greg Land’s Symbiote Spider-Man #1 ranked #2, The Immortal Hulk #16 ranked #4, Thanos #1 ranked #7, Web of Venom: Cult of Carnage #1 ranked #9, and Amazing Spider-Man #20 ranked #10. DC Comics had four titles in the top ten: Scott Snyder and Jock’s The Batman Who Laughs #4 ranked #3, Batman #69 ranked #5, Batman #68 ranked #6, and Heroes in Crisis #8 ranked #8. Among the premier publishers, Image Comics’ The Walking Dead #190 ranked #31, BOOM! Studios’ Buffy the Vampire Slayer #4 ranked #78, IDW Publishing’s Marvel Action: Black Panther #1 ranked #115, Dynamite Entertainment’s Red Sonja #3 ranked #136, and Dark Horse Comics’ Neil Gaiman’s American Gods: The Moment of the Storm #1 ranked #150.

Mark Millar and Olivier Coipel’s The Magic Order Volume 1 from Image Comics was the best-selling graphic novel of April. Also in the top ten from Image Comics was Gideon Falls Volume 2: Original Sins at #3 and Unnatural Volume 2 at #9. Marvel Comics had three titles in the top ten: Venom by Donny Cates Volume 2 at #2, Star Wars Volume 10: Escape at #6, and Jessica Jones: Purple Daughter at #10. Dark Horse Comics had two titles in the top ten, Gerard Way and Gabriel Bá’s The Umbrella Academy Volume 1: The Apocalypse Suite at #4 and The Umbrella Academy Volume 2: Dallas at #8, thanks to the new Umbrella Academy television series on Netflix. DC Comics also had two titles in the top ten: Catwoman Volume 1: Copycats at #5 and Batman: Detective Comics Volume 9: Deface the Face at #7.

No Game No Life Volume 8, a light novel from Yen Press, was April’s best-selling book. Graphix’s Share Your Smile: Raina’s Guide to Telling Your Own Story, a how-to book on writing and drawing from best-selling graphic novelist Raina Telgemeier, ranked #2. Marvel Comics’ The Road to Avengers: Endgame — The Art of the Cinematic Universe ranked #7. Dark Horse Comics’ Hellboy: The Art of the Motion Picture ranked #9.

Based on Blizzard Entertainment’s best-selling video game, the Overwatch: Torbjörn “Classic Skin” Nendoroid was the best-selling toy of April. Funko’s POP! DC Heroes: John Constantine Vinyl Figure, a PREVIEWS exclusive figure of the hard-boiled mage released for Free Comic Book Day, ranked #2 for the month. DC Collectibles had three products in the top ten: the Batman Black & White: White Knight Batman Statue by Sean Murphy ranked #3, the DC Bombshells: Batwoman “Away Uniform” Statue ranked #8, and the DC Designer Series: Green Lantern by Ivan Reis Statue ranked #10. Diamond Select Toys also had three products in the top ten: the Marvel Gallery: Symbiote Spider-Man Statue, a PREVIEWS exclusive statue released for Free Comic Book Day, ranked #4; the Aliens Colonial marines: Armored Personnel Carrier 1/18-Scale Vehicle ranked #4; and the John Wick 2 Gallery PVC Figure ranked #9.

Hasbro’s Dungeons & Dragons: Stranger Things Edition, a version of the classic tabletop role-playing game inspired by the events of the hit Netflix series Stranger Things, was the best-selling game product of April.

TOP COMIC BOOK PUBLISHERS

PUBLISHER

DOLLAR

SHARE

UNIT

SHARE

MARVEL COMICS

45.50%

50.70%

DC COMICS

25.73%

25.89%

IMAGE COMICS

7.93%

7.60%

IDW PUBLISHING

3.26%

2.76%

DARK HORSE COMICS

2.89%

1.92%

BOOM! STUDIOS

2.46%

2.75%

DYNAMITE ENTERTAINMENT

1.71%

1.53%

VIZ MEDIA

1.07%

0.40%

VALIANT ENTERTAINMENT

0.76%

0.91%

AFTERSHOCK COMICS

0.70%

0.71%

OTHER NON-TOP 10

7.99%

4.83%

 COMPARATIVE SALES STATISTICS

DOLLARS

UNITS

APRIL 2019 VS. MARCH 2019

COMICS

-11.12%

0.07%

GRAPHIC NOVELS

-19.02%

-27.69%

TOTAL COMICS/GN

-13.26%

-2.22%

TOYS

-11.38%

-8.24%

APRIL 2019 VS. APRIL 2018

COMICS

-14.67%

-13.92%

GRAPHIC NOVELS

-25.37%

-31.39%

TOTAL COMICS/GN

-17.65%

-15.24%

TOYS

15.41%

18.74%

YEAR TO DATE 2019 VS. YEAR TO DATE 2018

COMICS

1.83%

-5.35%

GRAPHIC NOVELS

-3.18%

-6.11%

TOTAL COMICS/GN

0.41%

-5.40%

TOYS

19.14%

27.48%

NEW TITLES SHIPPED

PUBLISHER

COMICS

SHIPPED

GRAPHIC NOVELS SHIPPED

MAGAZINES

SHIPPED

TOTAL

SHIPPED

MARVEL COMICS

106

37

0

143

DC COMICS

52

32

1

85

IMAGE COMICS

47

13

0

60

IDW PUBLISHING

32

9

0

41

BOOM! STUDIOS

20

11

0

31

DARK HORSE COMICS

19

7

0

26

YEN PRESS

0

24

0

24

DYNAMITE

16

4

0

20

AFTERSHOCK COMICS

11

4

0

15

VALIANT ENTERTAINMENT LLC

9

1

0

10

OTHER

101

133

18

252

TOTAL

413

275

19

707

TOP 10 COMIC BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

WAR OF THE REALMS #1

$5.99

JAN190870-M MAR

2

SYMBIOTE SPIDER-MAN #1

$4.99

FEB190822-M MAR

3

THE BATMAN WHO LAUGHS #4

$4.99

FEB190484-M DC

4

THE IMMORTAL HULK #16

$3.99

FEB190849-M MAR

5

BATMAN #69

$3.99

FEB190480-M DC

6

BATMAN #68

$3.99

FEB190478-M DC

7

THANOS #1

$4.99

FEB190810-M MAR

8

HEROES IN CRISIS #8

$3.99

FEB190462-M DC

9

WEB OF VENOM: CULT OF CARNAGE #1

$4.99

FEB190858-M MAR

10

AMAZING SPIDER-MAN #20

$3.99

FEB190837-M MAR

TOP 10 COMIC BOOKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

WAR OF THE REALMS #1

$5.99

JAN190870-M MAR

2

SYMBIOTE SPIDER-MAN #1

$4.99

FEB190822-M MAR

3

THE BATMAN WHO LAUGHS #4

$4.99

FEB190484-M DC

4

DETECTIVE COMICS #1000

$9.99

JAN190542-M DC

5

WEB OF VENOM: CULT OF CARNAGE #1

$4.99

FEB190858-M MAR

6

THANOS #1

$4.99

FEB190810-M MAR

7

THE IMMORTAL HULK #16

$3.99

FEB190849-M MAR

8

BATMAN #69

$3.99

FEB190480-M DC

9

BATMAN #68

$3.99

FEB190478-M DC

10

WAR OF THE REALMS #2

$4.99

FEB190759-M MAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

THE MAGIC ORDER VOLUME 1 TP (MR)

$19.99

FEB190095-M IMA

2

VENOM BY DONNY CATES VOLUME 2 TP

$17.99

JAN191101 MAR

3

GIDEON FALLS VOLUME 2: ORIGINAL SINS TP (MR)

$16.99

FEB190077 IMA

4

THE UMBRELLA ACADEMY VOL. 1: APOCALYPSE SUITE TP

$17.99

SEP108136 DAR

5

CATWOMAN VOLUME 1: COPYCATS TP

$16.99

JAN190665 DC

6

STAR WARS VOLUME 10: ESCAPE TP

$17.99

JAN191095 MAR

7

BATMAN: DETECTIVE COMICS VOL. 9: DEFACE THE FACE TP

$16.99

JAN190661 DC

8

THE UMBRELLA ACADEMY VOL. 2: DALLAS TP

$17.99

DEC098005 DAR

9

UNNATURAL VOLUME 2 TP (MR)

$16.99

FEB190120 IMA

10

JESSICA JONES: PURPLE DAUGHTER TP

$19.99

JAN191027 MAR

TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY DOLLARS INVOICED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

INFINITY WAR OMNIBUS HC

$125.00

OCT181002 MAR

2

THE DEATH & RETURN OF SUPERMAN OMNIBUS HC

$150.00

SEP180566 DC

3

THE MAGIC ORDER VOLUME 1 TP (MR)

$19.99

FEB190095-M IMA

4

INFINITY BY STARLIN & HICKMAN OMNIBUS HC

$125.00

OCT181005 MAR

5

AVENGERS: EARTH’S MIGHTIEST BOX SET SLIPCASE

$500.00

OCT181006 MAR

6

MARVEL MASTERWORKS: AVENGERS VOL. 19 HC

$75.00

OCT181009-M MAR

7

VENOM BY DONNY CATES VOLUME 2 TP

$17.99

JAN191101 MAR

8

PAPER GIRLS DELUXE EDITION VOLUME 2 HC

$34.99

NOV180079 IMA

9

GIDEON FALLS VOLUME 2: ORIGINAL SINS TP (MR)

$16.99

FEB190077 IMA

10

BATMAN/SUPERMAN SILVER AGE OMNIBUS VOL. 2 HC

$99.99

SEP180539 DC

TOP 10 BOOKS BY UNITS SHIPPED

RANK

DESCRIPTION

PRICE

ITEM CODE

VENDOR

1

NO GAME NO LIFE VOLUME 8 LIGHT NOVEL SC

$14.00

DEC182289 YEN

2

SHARE YOUR SMILE: RAINA’S GUIDE TO TELLING YOUR OWN STORY HC

$12.99

FEB191785 SCH

3

BLOODBORNE OFFICIAL ARTWORKS SC

$44.99

MAR172148 UDO

4

THE SHADOW DOUBLE NOVEL VOLUME 140 SC

$14.95

JAN192066 SAN

5

MARVEL ENCYCLOPEDIA HC (NEW EDITION)

$40.00

JAN191813 DK

6

SAMURAI PIZZA CATS OFFICIAL FAN BOOK SC

$39.99

NOV182128 UDO

7

THE ROAD TO MARVEL’SS AVENGERS: ENDGAME: THE ART OF THE CINEMATIC UNIV HC SLIPCASE

$50.00

JAN191086 MAR

8

FAMILY TRAITS HC

$29.99

DEC182218 UDO

9

HELLBOY: THE ART OF THE MOTION PICTURE HC

$39.99

JAN190452 DAR

10

FLCL ARCHIVES TP

$39.99

DEC182217 UDO

TOP 10 TOYS BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

OVERWATCH: TORBJRN NENDOROID SEP188531 GOO

2

POP! DC HEROES: JOHN CONSTANTINE FCBD 2019 VINYL FIGURE NOV180015 FUN

3

BATMAN BLACK & WHITE: WHITE KNIGHT STATUE BY SEAN MURPHY SEP180641 DC

4

MARVEL GALLERY: SYMBIOTE SPIDER-MAN FCBD 2019 PVC STATUE AUG188000 DST

5

ALIENS COLONIAL MARINES: ARMORED PERSONNEL CARRIER 1/18-SCALE VEHICLE APR182281 DST

6

HELLRAISER 3: HELL ON EARTH: PINHEAD BISHOUJO STATUE JUL189121 KOT

7

SPIDER-MAN LEGENDS 6-INCH ACTION FIGURES NOV188096 HAS

8

DC COMICS BOMBSHELLS: BATWOMAN “AWAY UNIFORM” STATUE SEP180642 DC

9

JOHN WICK 2 GALLERY PVC FIGURE JUN182313 DST

10

DC DESIGNER SERIES: GREEN LANTERN BY IVAN REIS STATUE SEP180631 DC

 TOP 10 GAMES BY DOLLARS INVOICED

RANK

DESCRIPTION

ITEM CODE

VENDOR

1

DUNGEONS & DRAGONS: STRANGER THINGS EDITION JAN198565 HAS

2

DC HEROCLIX REBIRTH BOOSTER BRICK NOV182895 NEC

3

MY HERO ACADEMIA CARD GAME JUL183082 SHI

4

STARFINDER RPG: CORE RULEBOOK HC JUN173371 PAI

5

PATHFINDER PAWNS: BESTIARY BOX FEB168541 PAI

6

PATHFINDER RPG: CORE RULEBOOK JUN091729 PAI

7

STARFINDER ADVENTURE PATH: DAWN OF FLAME PART 2 JAN193202 PAI

8

CREATURE CODEX HC JUL183073 PAI

9

CRITICAL ROLE: TAL’DOREI CAMPAIGN SETTING HC JUN173357 GRE

10

STARFINDER RPG: CRITICAL FUMBLE DECK JAN193205 PAI

How does Diamond calculate the charts? It all starts at the comic book shop.

Data for Diamond’s sales charts — which includes the monthly market shares and all top product charts — are compiled by Diamond Comic Distributors from sales made to thousands of comic book specialty shops located in North America and around the world.  Additional sales made to online merchants and other specialty retailers may be included as well.

Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond customers during any given month, which comprises pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable. Please note that comics marked with an asterisk (*) have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.

The New Titles Count Chart includes all titles that were invoiced by Diamond to retailers for the first time during the month and is not the official solicited title count for the month. Variant edition comic books and graphic novels at the same price point count as a single SKU. Variant edition comic books, lenticular covers, digital combo packs, and graphic novels at different price points count as separate SKUs for each edition.

***

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